Article Archive for June 2011
Video game retailer Game said its sales were down in the first 19 weeks of its financial year but that its strategy to develop its multichannel business was showing early results.
A multichannel initiative from Sainsbury’s to help consumers save money on food bills saw 1m website hits and delivered a 20% lift to the products featured. Overall, however, the supermarket said first quarter like-for-like sales were up by a modest 1.9%, excluding fuel, with online sales up by more than 20%.
Les résultats d’une récente étude menée par Demandware mettent en lumière un fossé entre les approches actuelles et les attentes des utilisateurs de Smartphones.
D’après l’enquête, les marques ne sont pas préparées à répondre aux …
Laut einem Report des Marktforschungsdienstes eMarketer wird Online-Video als Web-Anzeigenform in 2011 schneller wachsen als jedes andere Ad-Format.Marketiers in den USA würden dieses Jahr 2,16 Milliarden Dollar für Online-Video-Ads ausgeben, also 52,1% als die 1,42 Mrd. $ in 2010.
Annoncée comme la prochaine révolution du e-commerce par Mark Zuckerberg, le social-commerce permet d’apporter une dimension personnelle, affective à l’expérience de shopping qui repose sur le Social Graph de Facebook et ses fonctionnalités communautaires utilisées …
Marks & Spencer a lancé son premier magasin Facebook juste avant la fête des pères qui se déroulera, au UK comme en France, dimanche prochain.
Les visiteurs de la page Fan de M&S ont donc, ces …
Der deutsche Markt für Outsourcing (und somit auch Cloud Computing) erreicht in diesem Jahr ein Volumen von knapp 20 Milliarden Euro. Für das laufende Jahr geht der BITKOM-Verband von einem Wachstum um 4,3 Prozent auf 19,4 Milliarden Euro aus. Davon entfallen gut 13 Milliarden Euro auf das Auslagern von IT und rund 6,3 Milliarden Euro auf das so genannte Business-Process-Outsourcing.
logo_bitkomDer weltweite IT-Markt wird im laufenden Jahr um 4,3 Prozent auf 963,4 Milliarden Euro wachsen. Das berichtet der Hightech-Verband BITKOM auf Basis aktueller Prognosen des European Information Technology Observatory (EITO). Im Jahr 2012 werde sich das Wachstum weiter beschleunigen.
Am 13.10.2011 startet in Berlin die erste OMCap mit Konferenz, Speed Networking Sessions, exklusiven BING Workshops und der 2. OMCap Networking Party.
Best Buy UK co-owner Carphone Warehouse says it is considering its next steps for its multichannel business after losses at the consumer electronics chain widened sharply during the year.
Marks & Spencer has launched a Facebook store to tie in with this Sunday’s Father’s Day. The retailer has more than 300,000 Facebook fans and the new store allows shoppers to view products before clicking through to the M&S site to checkout.
Leading music and lifestyle brand, Hed Kandi has rolled out an online mobile ticketing solution across its European operations that allows the company to sell advanced e-tickets and mobile tickets via its Hed Kandi Ibiza app, website and facebook page. The solution has been delivered by Ticketscript
Former Tesco boss Sir Terry Leahy has taken a 10% stake in ecommerce delivery management specialist MetaPack alongside other investors. The company says it will use the money to speed up its international development.
South West UK regional shopping centre, The Mall at Cribbs Causeway has launched a free App, which gives customers instant access to the latest offers and promotions operating in the centre’s stores, and serves as a handheld directory of shops, eateries and facilities
UK fashion retailer Republic, has joined the throng of retailers going mobile with the launch of a mobile optimised website that, in its own words, “creates a rich and unique shopping experience for consumers whether they are at home, on the go or in a Republic store”
New report from Developer Economics shows that 67% of developers are currently using Android and 59% using Apple’s iOS as the Google-backed operating system steams ahead of the iPhone in terms of useage and handset numbers
With more and more consumers using mobile to shop, mobile search is becoming a crucial part of the marketing and discovery process – but it needs careful handling if you are to exploit it to the full. Mark Blenkinsop is head of search at Pod1 offers some advice
IMRG has announced that its eCommerce Awards for Excellence 2011 are now open. Retailers and other e-businesses have until July 22 to put themselves forward for the 16 different titles.
Anfang Juni veranstaltete der Computerriese HP seine alljährliche Kundenkonferenz HP Discover in Las Vegas. Das Spielerparadies lockt seine Besucher nicht nur mit Gambling-Möglichkeiten ohne Ende, sondern auch mit Konferenzsälen, die mühelos die zehntausend Pilger zur HP-Konferenz aufnehmen konnten, so wie im Hotel “The Venetian” geschehen – und eine Ausstellung mit rund tausend Partnern gleich nebenan.
Online marketplace Notonthehighstreet.com has claimed a UK first with the launch of group gifting. The new social commerce tool allows friends and family to contribute to gifts.
