Connected Commerce

Conversion Rate Optimisation – CRO – our first Connected Commerce Report

We’re pleased to announce the publication of our first Connected Commerce Report – on the topic of Conversion Rate Optimisation.

You can see the report, interviews and videos on the microsite: Connected Commerce Report.

The programme considers topics where the challenges, approaches and solutions require collaboration across disciplines within the retailer’s business, and also benefit from collaboration across the supplier community. A case of ‘1+1 = 3 or more’.

The Conversion Rate Optimisation report includes contributions from PRWD, iAdvize and Klarna, as well as case studies with leading retailers.