Editor's Comment

A moment’s reflection on the road to ecommerce evolution

Ecommerce and multichannel retail move at a breakneck speed that means there’s not always time to reflect and strategise. In today’s InternetRetailing newsletter we focus on some of the key trends of the moment in the hope that they’ll help give decisionmakers pause for thought. We hear from corporate financier Christopher Jones, of Altium Capital, on why it’s best to be a brand, and the growing importance of retail property for pureplays. We also bring you access to some of the leading retailers who spoke at IRC2015: presentations from the event are now available to view online at the moment that suits you. We hope their strategies for success will prove an inspiration.

Today’s guest comment comes from Oliver Jäeger of e-Spirit, who considers five ways of optimising the omnichannel customer experience, and we also report on the latest from retailers including IRUK500 trader Mountain Warehouse.

Our webinars
In our next webinar, we’re joined by etailer Björn Borg as well as Bronto Software and Vaimo for an in-depth conversation on how to use data to best target your customers and keep them coming back. Björn Borg Unleashes the Power of Data to Engage Customers will be at 1pm on November 10. Visit the Bronto webinar page to find out more, and to register for the free webinar.

Click to visit the Internet Retailing webinars page to catch up on any that you may have missed.