Sports Direct sets out details of multichannel strategy as it aims to become ‘the Selfridges’ of sports retail

Sports Direct screenshot -2016-12-09-at-09-47-35

Sports Direct this week set out details of its multichannel strategy against the backdrop of its stated ambition to become “the Selfridges” of sports retail. The trader, a Top50 retailer in IRUK Top500 research, said a new focus on sports retail, which accounts for more than 67% of group turnover, (more…)