New research from leading retail and shopper marketing agency, Savvy, suggests that the rise of the ‘connected shopper’ has now reached a tipping point. The mass adoption of smartphones and social media, broader technological advancements and, crucially the rise of Generation Y as a group of shoppers have fundamentally reshaped (more…)
The focus on customer experience is polarising the retail market into either delighting consumers with immersive buying experiences or making buying as fast and practical as possible.
With the High Street reeling from a poor Easter, retailers should integrate customer data into the in-store retail experience to ascertain why prospects become customers and why they don’t.
Today at the Facebook Developer Conference, Mastercard announced Masterpass-enabled bots to drive more seamless shopping on Facebook Messenger with FreshDirect, Subway and The Cheesecake Factory.
Three quarters of shoppers are ready to share basic personal data over in-store wifi if it means they will receive discounts on products they are interested in, a new survey by Hughes Europe reveals.
Baby boomers are just as eager to see next generation technology such as mixed reality and artificial intelligence being adopted by retailers as their millennial counterparts, according to a new retail report, with nearly three quarters saying they would use the platforms if they were offered.
Insurance is boring, but essential – it is also one of the industries where big data from mobile and other sensors is set to revolutionise how it works and the products it offers: something all retailers could learn from.
Harry Gordon Selfridge, founder of the famous London department store, coined the phrase ‘the customer is always right’ in 1909. And today, more than 100 years later, it’s still the cornerstone of any modern retailer’s strategy. But what does it mean to be truly customer-centric in the digital age? Gavin (more…)
UK retailers are lagging behind US and European counterparts when it comes to meeting the needs of mobile shoppers in store – but all retailers are not really delivering what mobile shoppers want, according to a study by mobile solutions company DMI.
The cathedral city of Gloucester has become the first UK city to become a digital high street – hot on the heels of Mansfield, which was the first UK town to go down this road, if you’ll pardon the pun – transforming the city’s main shopping areas, linking a mobile (more…)
Retailers across the world are aware a threatening combination of transforming forces – driven by customer service, personalisation and mobile – are disrupting their industry, with 98% of executives recognising that the sector is set for fundamental change.
Cart abandonment is the bane of all ecommerce retailers – but it is especially prevalent on mobile. Rimma Perelmuter, CEO at MEF explains why it happens and offers some views on what you can do about it
Bricks and mortar stores have to do more to satisfy tech savvy shoppers and improve the in-store experience, according to new research.
Ahead of InternetRetailing Expo (2017) and sister event eDelivery Expo we’re running a series of previews and interviews looking ahead to the event. Today we hear from Stuart McMillan, deputy head of ecommerce at Schuh . InternetRetailing: At IRX 2017 you’re speaking on design & usability as a key to (more…)
Pets at Home is the UK’s leading specialist retailer of pet food, pet products and pet-related services, operating 431 superstores, 391 veterinarian practices, and 246 grooming salons nationwide, as well as a popular website. The company has enjoyed significant growth over the past few years, and expects to open a (more…)
We live in a world of personalization and retailers are under more pressure than most to deliver a personalised, engaging ‘experience’ if they are to hold on to customers. But many aren’t. Robin Coles, Microsoft Technologies Enablement Lead, HSO, takes a look at why and offers some advice
Rant & Rave, a customer engagement specialists that works with the likes of Barclays, Sky and easyJet, has developed a customer feedback integration for Amazon Alexa, Amazon’s cloud-based voice service. For brands using Amazon Alexa, this will transform the way customer feedback is captured, enabling consumers to tell brands what (more…)
The Internet of Things (IoT) will be pivotal in shaping the experience-based retailer of the future, says Beecham Research in its new ‘Internet of Retail Market Brief’.
Mobile retailing has become a pivotal milestone in consumer buying habits, with over half of online sales being made through mobile devices, reports IMRG. But what lies in the future? Craig Smith, VP of solutions & customer success, Amplience takes a look at where mobile goes next
Nottinghamshire market town Mansfield has become the first centre to upgrade to Rewarding Visits technology, which will see its shopping areas transformed into ‘digital high streets’.