UK retailers are collectively missing out on an astounding £6.6 billion per year due to a lack of investment in their mobile offering, according to a new report into mobile spending from the Centre for Retail Research (CRR).
Shoppers don’t think in terms of ‘channels’ and readily hop from mobile to tablet to desktop and to the shops as they browse, search and purchase. And retailers need to start thinking in these terms.
With the launch of the Apple Watch, Oisin Lunny, Senior Market Development Manager at enterprise mobile engagement specialists OpenMarket, asks a panel of experts how new forms of connected mobile devices will revolutionize our relationship with retail
To support retailers’ growing need to deliver much better bricks-and-clicks strategies, shopping centre owner into is to roll out high quality 4G networks in partnership with Wireless Infrastructure Group (WIG) across 10 of its shopping centres.
Rail users are spending half their journey time on a connected device, according to research by KBH On-Train Media, the UK’s largest on-train media company, and a quarter of those are shopping.
If you want to shift your stock through your apps, you need to do it on Fridays and Saturdays, as these are the days when browsers are more likely to convert. Oh, and don’t look to do much on Wednesdays and Sundays as these are days of retail rest on (more…)
Shoppers around the world now expect omnichannel, multi-screen experiences from brands and retailers, with the average consumer using a total of five devices when making a purchase – a significant increase from the 2.8 devices reported in 2014.
Gareth Bray, Head of Solutions Engineering for Moxie, argues that, while mobile is meant to be the future of e-commerce – not least now driven by Google’s new algo – retailers lack of understanding is holding it back as the experience is still really poor. So what can be done?
Retailers anticipate accelerated growth for 2015 according to research released today from eBay Enterprise, an eBay Inc company – and mobile is among the main investment priorities.
Retailers are increasingly seeking mobile-friendly ecommerce platforms as they recognise the need to optimise for smartphone and tablet users, according to new research published by Econsultancy [IRDX .
It’s no secret that technology is changing the way people shop. Today’s retail customers typically touch multiple channels before making a purchase – researching products, comparing prices and checking inventory online or via mobile and buying online, via mobile or in-store. John Pincott, European MD, Shopatron tells you how to (more…)
From 21 April websites that are not mobile optimised could see a decline in rankings as Google introduces a much anticipated change to its algorithm.
The mobile revolution is better poised for a second in-store uprising believes, Jonathan Wharrad, Business Development Director, EMEA, at customer-facing device specialist, Moki. But how will it come about this time?
A doughnut vendor’s sales have shot up 150% thanks to an out of home (OOH) advertising first – serving promotions in real-time, and then taking payment using live point of sale (PoS) information at London’s Piccadilly Circus.
With the aim of helping retailers work with designers and digital experts to create innovative new retail experiences based around mobile, the cloud and big data, IBM has opened a new studio in London.
With more and more traffic coming from mobile – and more importantly, with more and more customers wanting to interact with retailers through mobile – etailers must understand what customers want and react quickly, Lysa Hardy, CMO at NBTY Europe tells us ahead of her mobile keynote at IRX15 on (more…)
As many as a quarter of online SMEs are going to go mobile in 2015, reveals eBay , which is good news for consumers and for developers.
Juan Pablo Luchetti, Consultancy Director at mobile consultancy and app developer Mubaloo argues the case for logistics firms to integrate with retailers to solve the delivery issue.
Most retailers now ‘get’ mobile, but turning theory into practice is being hampered by ‘desktop first’ thinking. So believes Stuart McMillan, Deputy Head of E-commerce at Schuh , talking exclusively to Internet Retailing ahead of his presentation at Internet Retailing Expo on 25 March.
Providing free WiFi to customers is giving retailers more than pause for thought. Whilst once it was purely used to gain and maintain a loyal clientele, it is becoming increasingly invaluable for analysing customer behaviour and footfall. Gavin Wheeldon, CEO, Purple WiFi explains