Mobile and social media are going to be the biggest drivers of e-commerce in 2015 if you extrapolate how they performed not just in the Christmas period, but also across the whole of 2014, suggests analysis by personalization company Monetate .
The run up to Christmas this year was dominated by Black Friday and Cyber Monday – and the growth in e-comm sales across these two days is in part down to a 35% boom in mobile retailing, believes Facebook and online retailer AO.com .
iPhone, Android and iPad retail app transactions between 21st of November 2014 and the 4th of January 2015 were up 40% on the same period last year, as shoppers increasingly became mobile.
More than 7,000 visitors, including retailers from around the world, are expected at this year’s Internet Retailing Expo (IRX) on 25 and 26 March at the NEC – and there is a lovely mobile track that will explore the latest developments, trends and ‘learnings’ about mobile.
The importance of retailers offering customer free wifi has been underlined by a $5million investment led by notable retail luminaries as Sir Terry Leahy, Bill Currie, Iain MacDonald and Bob Willett from the William Currie Group with participation from Juno Capital a leading Angel Syndicate in social wifi company Purple (more…)
Virgin Hotels, the lifestyle hotel arm of Virgin Group, has introduced Lucy, a mobile app that allows guests to integrate their device into their hotel experience.
Just as the rest of us start to try and tone up after a month of excess, Total Gym Fitness, a leading privately-held supplier of functional and bodyweight training equipment, is looking to boost mobile conversion rates using TouchGuides on smartphones.
It’s the time of year when we like to take a breath and look ahead to the exciting trends for the coming year. Here Jonathan Heap, CTO at NN4M outline what he thinks are the six big things retailers can expect to see from mobile this coming year
As the war for the best mobile shopping experience heats up, eBay has launched its new look iPad app, which it hopes will make shopping on tablets more exciting, simpler and more engaging in time for Chirstmas.
Mobile is taking an ever greater share of the e-commerce pie, but offering a poor user experience on mobile can put people off the channel. Frank Bobo, Senior Vice President, Digital Element, discusses how intelligent use of mobile context is the next step to getting more from mobile
Fast food chain McDonald’s is to globally roll out an app that seeks to bring total personalisation, ordering and a loyalty programme to its millions of consumers anywhere in the world, the company revealed in New York this week.
2015 is likely to see a gulf form between the ‘pioneering’ brands and retailers who will accelerate their mobile reach and the rest, who will continue to chronically under invest in mobile. So predicts Forrester Research as it looks ahead to next year: a picture that is already starting to (more…)
Turkish Airlines has upped the ante in using mobile with a suite of apps that allow the 39 million passengers that fly with it annually to completely mobilise their travel planning with the airline.
In a bold move, retailer River Island has become one of the first retailers to develop a transactional version of its app for the Amazon-owned Kindle platform. It joins Debenhams , Lidl and ASDA on the platform.
Are you ready for Christmas? New Year? Post New Year? As any seasoned product and marketing manager knows, running campaigns that align to consumer trends and seasonality is the way to be relevant at a time of year when users have a lot else going on. Here, Lynn Wang from (more…)
Shop Direct today said its strategy of building a world-class digital retailer where customers can shop affordably and across devices was paying off, as it reported 512% growth in pre-tax profits. But group chief executive Alex Baldock said the company still had a ‘ton more’ to do. “These are strong (more…)
While the omni-channel approach is working for Shop Direct, boosting profits by 512%, many retailers still need to get to grips with how to make multi- and omni-channel fly. So to help you Internet Retailing and SLI have joined forces to bring you a webinar on Multichannel predictions and priorities (more…)
Kids today eh? They clog up shopping malls and don’t buy anything. And now its official: 16 to 24 year olds socialize in retail environments and even use the shops for research, but tend to buy online – usually via mobile – from elsewhere.
Online brand loyalty is dead. Fuelled by increased mobile engagement and the rise of ecommerce, 91% of expectant consumers, particularly across the 18-34 age range have turned to a competitor site if they are left wanting from their mobile experience. In fact, more than a third of consumers often or (more…)
In a world where digital technology is seen as a growing threat to traditional shops, how do retailers combat the online world and improve the in-store experience? Stephen Stanton-Downes, chief operating officer, Mvine explains