A comprehensive analysis of 1.4 billion online transactions reveals that early investment in apps and understanding mobile marketing should be key strategies for retailers, as mobile is now key to most paths to purchase.
Owen Chen, President and CEO of global POS solutions developer Posiflex Technology, Inc., discusses the impact that mobile point of sale is having on the retail landscape. Rising internet access through smartphones and tablets together with the growth of online retailing has led to a new breed of customer, one (more…)
Tesla, the electric performance car maker founded by PayPal creator Elon Musk, is hitting the headlines for rolling out an electric SUV in the US and, at a stroke, upping the ante for electric cars to go mainstream. But the Model S performance saloon that is already on the market (more…)
House of Fraser has introduced Augmented Reality (AR) into its iPhone and iPad shopping apps, allowing customers to access apps and shop from immersive content such as videos, music, 3D product previews, recipes and shoppable lookbooks.
Ahead of this year’s InternetRetailing Conference (IRC 2015) we’re running a series of previews of the event and interviewing key speakers at the event. Here Chloe Rigby talks to Robin Phillips, multichannel director at Boots UK, head of his presentation.
The luxury market has outperformed other retail sectors and experienced double-digit growth in orders over the last year, largely due to the rapid adoption of mobile commerce, according to the latest Luxury Shopping Focus report from Demandware.
In this new era of convenience, where digital channels are ubiquitous, consumers now expect the ability to make purchases wherever and whenever they choose. However, this does not mean that businesses should reject other channels. John Rakowski, Director of Technology Strategy, at AppDynamics explains
Big brand retailers such as Ted Baker, Dune and leading Airports are all being linked with the launch of a new augmented in store advertising solution that uses customer smartphone date to more effectively monetize shop floor space.
Retailers look set to be able to use location and beacons to better understand what consumers are doing – and make them timely, relevant offers as well as gathering vital data – with the launch of some smart new SaaS technology. Users of Confirmit Horizons will now be able to (more…)
New data from Juniper Research reveals that retailers seeking to capitalise on the growing Internet of Things trend – where inanimate objects get connected to the web via mobile tech – will spend an estimated $2.5 billion in hardware and installation costs, nearly a fourfold increase over this year’s estimated $670 (more…)
Mother care has tweaked its already very successful app to offer a range of customer service functions led by digital receipts, but also including a baby namer, kick/contraction counters, a pregnancy week-by-week guide, a collection of lullabies, baby tunes and essentials lists.
The number of cellular M2M connections in the retail industry reached 23.1 million worldwide in 2014, according to a new research report from Berg Insight.
The power of instant m-commerce direct from advertising posters is to hit Denmark this summer, with Powa Technologies teaming up with AFA JCDecaux, a subsidiary of the world’s largest outdoor advertising corporation JCDecaux to allow shoppers to purchase products effortlessly 24-hours-a-day with their smartphone simply by scanning specialised tags on the (more…)
UK Digital research specialist Clicked has recently completed its latest wave of research looking in detail at UK attitudes towards wearable technology and has helped to answer one of businesses burning issues: Why do consumers need a Smartwatch, when they already have Smartphone that performs all of the functions adequately?
Shoppers in 24 countries around the world, including the UK, Italy, Germany, France and Spain, will soon be able to instantly buy from the Miss Sixty and Energie online catalogues with just a tap of their smartphone. The brand is the first in the world to simultaneously launch PowaTag across (more…)
Reflecting how the postage and fulfillment market is changing, Royal Mail has invested in Dragon’s Den protégée Mallzee – a mobile shopping app for fashion gubbins, the biggest market for delivery – in an attempt to be built into the purchase process.
Apple Pay may have garnered all the NFC headlines this week, but sausage roll vendor par excellence, Greggs, has released a refreshed app that enables users to redeem rewards, make payments and receive offers with a simple phone tap at the point of sale, using contactless technology supplied by Spire (more…)
I never thougth I’d say it, but buses just got interesting. Exterion Media, Europe’s largest privately held Out-of-Home advertising business, has announced that it has equipped 500 London buses with beacon technology – to send targeted ads to commuters.
Despite being around for ages, wearables are now official under starters orders thanks to the launch of the Apple Watch. So retailers need to be wearables ready: and that starts with SEO says Martin Dinham, Director, Barracuda – and it could have some surprising upsides for you.
While you stand staring at your smartphone watching the spinning wheel of death, be grateful that you live in the UK: we have the fastest average connection speed for the mobile internet at 20.4 Mbps, a 28% increase from the previous quarter, of any country in the work. We are (more…)