Denmark to get thousands of virtual stores as Powa makes JCDecaux billboards shoppable


The power of instant m-commerce direct from advertising posters is to hit Denmark this summer, with Powa Technologies teaming up with AFA JCDecaux, a subsidiary of the world’s largest outdoor advertising corporation JCDecaux to allow shoppers to purchase products effortlessly 24-hours-a-day with their smartphone simply by scanning specialised tags on the (more…)