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Analysis

Editorials, opinion, analysis, guest writers, industry comment and more…

Analyses

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Articles in Technology

Mobile bottlenecks set to clear – opening up better m-retail
April 20, 2011 – 10:24 am | One Comment
Mobile bottlenecks set to clear – opening up better m-retail

New research has found that the majority of traffic (63%) generated by smartphones, tablets and feature phones could soon transfer onto the fixed network via wifi and Femtocells by 2015. This means that increasingly slow and poorly performing mobile connections could get a whole lot better, boosting uptake of m-retailing

Want to get divorced? There’s an app for that
April 15, 2011 – 10:45 am | 4 Comments
Want to get divorced? There’s an app for that

The first App to provide a comprehensive guide to divorcing in England and Wales has been launched for those going through or considering separation – and aimed at saving hundreds of pounds in legal fees (and many hours of shouting and door slamming)

New Look kick starts next generation m-commerce with site built around HTML5
April 5, 2011 – 10:12 am | 19 Comments
New Look kick starts next generation m-commerce with site built around HTML5

High street fashion retailer New Look has launched a fully transactional m-commerce site built using the latest in HTML5 and CSS3 technology to offer a much more app-like experience on mobile web and marking a move by retailers into the next generation of mobile retail that harnesses the functionality and user-experience of apps and the flexibility of m-web

Debenhams becomes first retailer to launch Android and Nokia apps
March 24, 2011 – 8:59 am | 13 Comments
Debenhams becomes first retailer to launch Android and Nokia apps

Debenhams has added to its stable of m-retail offerings – namely an m-website and an iOS app – with new Android and Nokia phone versions, making the retailer the first on the high street to offer apps for the three key smartphones

Android will trump iPhone two-to-one according to global consumer survey
March 24, 2011 – 8:49 am | 10 Comments
Android will trump iPhone two-to-one according to global consumer survey

The growing demand for Android devices will see the number of apps downloaded on the platform outstrip those on Apple by two to one in the coming months, finds a study by independent apps store GetJar

New reading technology lets parents tell stories to their children from across the world
March 22, 2011 – 9:23 am | 2 Comments
New reading technology lets parents tell stories to their children from across the world

A new iPad and iPhone technology allows parents to read a bedtime story to their children even if they are away in a different country. Nursery Rhymes with StoryTime is the first interactive book to feature the new StoryTime technology — a system that turns any two iPads or iPhones into remote-reading devices

Less is more as M-Retailing/Compuwear Gomez m-website test shows “heavy sites” and poor page construction take too long to download
March 9, 2011 – 10:16 am | 2 Comments
Less is more as M-Retailing/Compuwear Gomez m-website test shows “heavy sites” and poor page construction take too long to download

A study carried out exclusively for M-Retailing by Compuwear Gomez has found that many retailer’s mobile websites are too jam packed with information and images and as a consequence take far too long to download to be competitive

750m people worldwide to be using mobile tickets by 2015, mostly for the cinema and boarding passes, predicts Juniper
March 9, 2011 – 10:14 am | Comments Off
750m people worldwide to be using mobile tickets by 2015, mostly for the cinema and boarding passes, predicts Juniper

One in every eight mobile users worldwide will either have a ticket delivered to their mobile phone, or buy a ticket with their phone by 2015, with bar cinemas and coded boarding passes for airlines leading the way, claims a new study by Juniper Research

Smartphones lead the way with Android becoming the OS of choice across Europe
March 9, 2011 – 10:12 am | 7 Comments
Smartphones lead the way with Android becoming the OS of choice across Europe

The Western European mobile phone market grew 3.2% year-on-year to 58.7 million units in the fourth quarter of 2010, with smartphones leading the way, representing 44% of the total – and Android is fast becoming the OS of choice across Europe

Liverpool becomes world’s first football club with its own mobile store
February 22, 2011 – 12:03 pm | 3 Comments
Liverpool becomes world’s first football club with its own mobile store

Liverpool FC has become the first football club in the world to launch a fully transactional mobile store, letting fans visit the club’s online store, browse the full range of kit and other merchandise, and securely make purchases – all from their mobile phones

QVC revamps iOS app to offer in app purchasing on the go
February 22, 2011 – 11:54 am | Comments Off
QVC revamps iOS app to offer in app purchasing on the go

QVC has updated its free iPhone app giving customers access to its full range of more than 15,000 products and allowing them to use ‘Buy Now’ to place an order within the app using their existing account number and PIN

Fashion site Very.co.uk upgrades to deliver rich media on mobile devices
February 22, 2011 – 10:47 am | Comments Off
Fashion site Very.co.uk upgrades to deliver rich media on mobile devices

Young fashion fans on the move can now enjoy rich media video and images when accessing the Very.co.uk app on their mobile devices, thanks to an investment in a new Adobe Scene7 platform. The fashion player is thought to be the first in the online clothing sector to offer such mobile functionality.

Premier Inn checks in to mobile bookings with cross-platform mobile app
January 25, 2011 – 11:34 am | One Comment
Premier Inn checks in to mobile bookings with cross-platform mobile app

Leading UK budget hotel chain, Premier Inn, has rolled out an app that lets customers check availability, make reservations and manage their bookings on iPhone, Android, Nokia and BlackBerries

eBay fashion app gets augmented reality make over
January 18, 2011 – 9:00 am | 3 Comments
eBay fashion app gets augmented reality make over

Want to check whether this season’s sunglasses suit your face? Well, now you can as eBay.co.uk has updated its Fashion App to include a new augmented reality (AR) feature, so shoppers can now virtually ‘try on’ sunglasses before they buy

Starmount and AisleBuyer join forces to offer all round in-store mobile experience to consumer and retailer devices
January 12, 2011 – 12:30 pm | One Comment
Starmount and AisleBuyer join forces to offer all round in-store mobile experience to consumer and retailer devices

Collaboration addresses a fundamental shift in consumer shopping behavior with the use of mobile devices. The complete mobile platform helps reduce abandonment rates and long waits in line, personalizes customer interactions for greater service and delivers in-store efficiency with transactions that can take place virtually anywhere on the store floor

Aruba, Digby and Nearby join forces to create richer in-store mobile networks
January 12, 2011 – 12:00 pm | One Comment
Aruba, Digby and Nearby join forces to create richer in-store mobile networks

The rapid spread of smartphones is seeing many retailers looking to make 2011 the year of in-store mobile services – but the networks aren’t always up to it. As a result, Aruba Networks has rolled out a new wifi solution for in-store mobile marketing

Mobile content access and m-commerce take off with QR codes on Jet Airways
January 12, 2011 – 9:56 am | 2 Comments
Mobile content access and m-commerce take off with QR codes on Jet Airways

Indian airline Jet Airways is plastering 2D QR codes on its website, Facebook page and in its in-flight magazine to give its customers what it sees as faster and better access to its online content on mobile

Smartphones hit 37% marketshare in W Europe with Android poised to be leading OS in 2011
December 20, 2010 – 9:44 am | One Comment
Smartphones hit 37% marketshare in W Europe with Android poised to be leading OS in 2011

As 2010 comes to a close, its is worth noting that smartphones now account for 37% of total phone shipments in Western Europe and, if the market continues as it is currently, Android will overtake Symbian to become the leading smartphone operating system (OS) in the region

Poor performance of websites on iPad could be costing revenues – except for Amazon, of course
December 15, 2010 – 11:10 am | One Comment
Poor performance of websites on iPad could be costing revenues – except for Amazon, of course

One third of the world’s most visited websites takes more than a second to load on an iPad according to research conducted by Zeus Technology – which is bad news for anyone investing in the Apple device as a ‘shop window’ as a study by Amazon finds that for every 100 milliseconds of latency in page delivery time you typically get a 1% drop in sales

… while mobile and mobile social commerce set to contribute a third of US Yuletide takings
November 29, 2010 – 9:28 am | One Comment
… while mobile and mobile social commerce set to contribute a third of US Yuletide takings

Dedicated mobile shoppers are set to contribute 28% or $127 billion of the $447 billion the National Retail Federation (NRF) predicts US consumers will spend this holiday season, according to a survey by IDC ahead of the Yule Tide rush. The study also finds that more than one third of smartphone-carrying consumers are ready to use their mobile devices in ways that transform how they shop everywhere