Is all about building loyalty by focusing on your customers
Editorials, opinion, analysis, guest writers, industry comment and more
Editorials, opinion, analysis, guest writers, industry comment and more…
Editoriaux, avis, analyses, écrivains invités, commentaires sur l’industrie
A report from Juniper Research has shown that mobile network operators are to face significant additional pressure over the next five years, but a new report published by billmonitor.com, the Ofcom-accredited mobile price comparison site, has found that most smartphone users are on a data tariff far too large for their needs
Largely only a trial offering today, wireless in-flight entertainment (IFE) is forecasted to reach a global install-base of nearly 9,000 aircraft by 2021, revolutionizing how passengers are entertained, able to communicate outside of the plane, and manage their on-going travel, according to a new report by IMS Research, a leading independent supplier of market research and consultancy to the global electronics industry
With consumer demand for mobile payments increasing, SecureTrading, the UK’s leading independent payment processor has partnered with Delos Solutions to provide retailers with a secure and efficient method to take mobile payments securely even if there is no 3G coverage or network availability
Carphone Warehouse (CPW) is extending its use of Mobile Money Network’s Simply Tap instant mobile checkout functionality and will be rolling it out to customers in a number of innovative ways
Amazon has added in-app purchasing to its Android AppStore and Kindle platform, stepping up the challenge to Apple and Google, which already support the capability.Developers will now be able to charge for items from within paid-for or free apps – notably digital content and subscriptions, new tips and levels for games, and upgrades from free to paid versions of software
A new report from Juniper Research has found that the number of tickets delivered to mobile phones worldwide will more than quadruple to 23 billion by 2016, compared with 4 billion tickets estimated to have been delivered during 2011
O2 has secured a new five year deal to provide the free wifi available in McDonald’s UK restaurants. The partnership will see McDonald’s 1200-strong restaurant estate switch to O2 Wifi in time for this summer’s festivities
House of Fraser, the UK and Ireland’s premium department store, has launched its first transactional iPhone app as the company continues to expand its multichannel business and becomes one of the UK’s largest online retail destinations
Azienda Trasporti dell’Area Fiorentina (ATAF, the public transport authority in Florence, Italy) has launched its Mobile Ticketing service in partnership with Ericsson and mobile operators TIM, Vodafone, Wind and 3 Italia. The service allows customers of these operators to buy public transport tickets by text message, charging the cost to their mobile account
Bespoke greetings card company Moonpig is pioneering Augmented Reality based greetings cards and messages that will allow customers the chance to create greetings cards online that incorporate their own videos and messages following a partnership with Zappar
MymCart has signed a deal with the UK’s largest perfomance marketing network Affiliate Window to become its mobile commerce partner and open up the mobile sales channel to the company. Affiliate Window will re-sell MymCart’s technology as part of its new mobile proposition
Advertising on mobile devices rocketed by 157% in 2011, to a new high of £203.2 million, according to the annual IAB and PwC mobile advertising spend study, sparked by a boom in smartphone and tablet ownership, apps, second screening and cheaper data
Figures collated by MoBank Group suggest that, with 15% of online retail in the UK coming through the mobile channel, retailers who don’t adequately offer mobile payments are losing some £10billion a year
Mobile technology company, The MoBank Group has been confirmed as a vendor for Google’s “Get Mobile” or GetMo initiative. GetMo is a Google-led initiative dedicated to helping UK businesses ‘Get Mobile’ by providing them with the tools and resources they need to make their websites more mobile friendly
Carphone Warehouse, the UK’s largest independent mobile phone retailer, has launched its first fully optimised mobile site, powered by Usablenet. This HTML5 mobile site lets customers make purchases, pick plans, add accessories, organize delivery/pick-up – and even complete credit checks – all while on-the-go
A new study by Juniper Research forecasts that NFC will facilitate transactions valued at $74billion by 2015 as NFC is increasingly used for the payment of goods in-store and as transport tickets. This is more than treble the estimated value of this market in 2011
Independent businesses on tight budgets are being given the chance to compete with big, high street retailers by creating their own ‘off-the-shelf’ app for just £250. The new service, from Hale-based specialist app developer Apps4, is designed to help small companies engage with their customers on-the-go, while driving sales
Merchandising and commerce content company 10CMS – which works with, amongst others, Conran, Anthropologie, Halfords, Kiddicare, Waitrose, Marks & Spencer, Dunhill and LK Bennett – has undertaken a total brand refresh and released an updated merchandising platform, as it seeks to press home its advantage around mobile, touch, multi-screen and social commerce. The company’s new name will be Amplience
bemoko, the leading multi-channel optimisation specialist, is offering a 50% discount on its exclusive ‘Mobile Insight’ report to companies visiting the company’s stand at Internet Retailing Expo between the 21st and 22nd March at the NEC Birmingham
PayOne, formally called PaymentOne, has undergone a complete rebranding of the company that invented “no credit card required” carrier billing for digital commerce more than 12 years ago. PaymentOne becomes PayOne with a new look, a new website and the launch of a new simplified One-Click mobile payments platform designed for the future of global commerce in support of a 360 degree mobile lifestyle