96% of Cyber Monday sales took place on mobile at The Yoox Net-A-Porter Group , as the retailer racks up more than half its sales in 2017 on the devices.
With high street giants Next, John Lewis, Aldi and the Co-op having all reporting solid online Christmas sales helping offset challenges on the high street such as declining footfall, the need for an omnichannel approach, where online sales complement offline and vice versa, is more tangible than ever.
Judopay, an m-commerce payments platform, is partnering with Visa to offer shoppers a more seamless digital payment experience and greater choice in how they pay on mobile – be it by cards, card-on-file, wallet or at the point-scale.
High street spending in the run-up to Christmas saw sales increase at the slowest rate since 2012, but innovative mobile technology could hold the answer to combating this challenge and help retailers reduce the friction in a retail environment and create the very best of customer experience – and increase (more…)
Heathrow airport’s new augmented reality family travel app – Around the World with Mr Adventure – has seen an impressive level of customer engagement, beating all expectations the airport had for its launch, the airport says. Part of Heathrow’s campaign to reach beyond business travellers, the “family-focused” airport decided to embrace (more…)
UK fashion retailers showed mixed results as they updated the markets on trading in the run up to Christmas and over the festive season. Here we round up their latest reports. Quiz: boost from omnichannel The Top 100 fast fashion retailer said its omnichannel model had helped it to meet (more…)
Shoppers are developing quite a taste for interacting with companies using voice assistants, with spending over devices such as Amazon Echo and Google Home set to increase six-fold in the next three years.
Footfall was down in the run up to Christmas and many retailers need to find new ways to get people into their stores. So how do you do it? One way to ‘Drive to Store’ is to use mobile. But how can you make sure you are driving the right (more…)
Things haven’t been great, have they? Christmas for many consumers has been blighted by illness and, for many retailers, the peak season has also been hit by a dose of economic flu, with footfall, sales and profits all down. Even online didn’t do as well as hoped. While there are (more…)
Proximity mobile payments are becoming more popular in the UK, but it’s still far from mass adoption
While browsing on mobile apps online continue to be gaining a momentum, the rate of shopping cart abandonment on mobile are high – and it is all because of a phenomenon called ’emotional ambivalence.’
Leading global retail names such as Adidas , Next and Ticketmaster are all missing a significant commercial opportunity because of poorly performing mobile site UX.
With the Second Payment Services Directive (PSD2) set to come into force across Europe on 13 January, new research from independent technical consultancy Consult Hyperion and tech PR consultancy CCgroup, reveals that major UK retailers are unaware, unprepared and paralysed about what it means.
Next generation mobile couponing app, GreenJinn, has added Tesco to its growing repertoire of the UK supermarkets available to customers on its app, alongside Waitrose and Sainsbury’s.
Recent research has revealed that the UK is set to become the world’s third slowest-growing retail market in 2018, as the fallout of Brexit turns sales volumes negative. In times of such economic uncertainty, it has never been more important for retailers to boost customer confidence by better personalising the (more…)
It may not sound like much, but 2% of all UK consumers are already using voice-controlled devices such as Google Home and Amazon Echo for online shopping – that’s 20% of all device owners in the UK, according to figures from Kantar Worldpanel research, or equivalent to 9.96% of total (more…)
Split testing and decreasing page load time may make mobile sites easier to use, but will they help it sell? Should your brand “get emotional” instead? Simon Bell, Founder of Diligent Commerce, thinks it could
A smiley, a LOL-face and even a poop – all are now part of our everyday visual lexicon better known as emojis. And they are becoming a great way for marketers to engage with customers, albeit one that can be easily misinterpreted.
Only one in two people (56%) in the UK say they ‘always’ or ‘usually’ receive a joined up, consistent and seamless experience when shopping across multiple channels both online and in-store.
Gatwick airport is launching a new passenger-facing app, one of the several digital innovations that e-retailers can use to their advantage to target the airport’s travellers. The free app would offer personalised flight alerts, real-time queue updates for check-in and security, intuitive navigation using beacon technology and shopping, restaurant and (more…)