United Kingdom France Germany
Customer Focus

Is all about building loyalty by focusing on your customers

Analysis

Editorials, opinion, analysis, guest writers, industry comment and more

DE

Analysis

Editorials, opinion, analysis, guest writers, industry comment and more…

Analyses

Editoriaux, avis, analyses, écrivains invités, commentaires sur l’industrie

Browse through the sub-categories below for specific content

Fifth of online commerce traffic comes from mobile in December 2012 as mobile takes bigger slice of digital Christmas, finds Affiliate Window
January 9, 2013 – 12:12 pm | Comments Off
Fifth of online commerce traffic comes from mobile in December 2012 as mobile takes bigger slice of digital Christmas, finds Affiliate Window

Nearly a fifth of m-commerce traffic and some 15% of sales are came through mobile devices in December, up from 16 and 12.3% respectively in November and more than double December 2011, as shoppers …

M-payments to move up a gear in 2013, with NFC a key factor for banks, predicts Frost & Sullivan
January 9, 2013 – 12:11 pm | Comments Off
M-payments to move up a gear in 2013, with NFC a key factor for banks, predicts Frost & Sullivan

Contactless payments, commercial mobile payment offerings, cloud-based solutions and data analytics will dominate the financial services market in 2013, according to Frost & Sullivan, as mobile devices have become a vital interaction channel in the …

Cooper & Co first to launch mobile money in Channel Islands pilot
January 9, 2013 – 12:10 pm | Comments Off
Cooper & Co first to launch mobile money in Channel Islands pilot

Jersey tea and coffee merchants Cooper & Co have broken new ground in The Channel Islands by becoming the first local business to offer a method for paying at the till using a smartphone.

Asda Mobile responds to consumer call with new mobile-optimised site
January 9, 2013 – 12:09 pm | Comments Off
Asda Mobile responds to consumer call with new mobile-optimised site

On the back of increasing customer demand to interact with www.asdamobile.com via mobile, Asda has rolled out a mobile optimized site, developed by digital agency Bolser.

M-commerce still offers huge potential for brands and retailers in the US
January 9, 2013 – 12:08 pm | Comments Off
M-commerce still offers huge potential for brands and retailers in the US

Despite the hype, 41% of US shoppers – that’s close on 103 million Americans – currently won’t use their smart phones or tablets to buy products and services online, new research reveals: meaning either m-commerce …

GUEST OPINION Exploiting the iPad and the t-commerce explosion
January 9, 2013 – 12:07 pm | Comments Off
GUEST OPINION Exploiting the iPad and the t-commerce explosion

Tablets – and the iPad in particular – are rapidly reshaping how e-commerce works and they are starting to drive consumer behavior. is driving retail innovation. Here Mark Inskip, UK managing director for Group …

Ofcom names 4G auction bidders
December 25, 2012 – 10:40 am | Comments Off
Ofcom names 4G auction bidders

The seven bidders for the auction of bandwidth for 4G mobile broadband services have been named by Ofcom – Everything Everywhere, BT, Vodafone, O2 and Three, as well as Hong Kong conglomerate PCCW and UK …

Microsoft-powered geo-locatable trousers
December 12, 2012 – 8:31 pm | Comments Off
Microsoft-powered geo-locatable trousers

As Christmas looms and I find myself dashing off this last mobile missive of 2012, my thoughts turn to drink and mince pies… sorry, that’s better. Right, with crumbs in my beard and my head …

Retailers with no multichannel strategy will struggle to benefit from the estimated £4.6bn Xmas spend, warns Venda
December 12, 2012 – 12:12 pm | Comments Off
Retailers with no multichannel strategy will struggle to benefit from the estimated £4.6bn Xmas spend, warns Venda

UK retailers are unprepared for the peak Christmas fortnight, is the stark prediction from on-demand commerce solutions provider Venda. It has warned that retailers who have failed to embrace a multichannel e-commerce strategy will risk …

£3.5bn of Christmas sales to be purchased on or influenced by smartphones, finds Deloitte
December 12, 2012 – 12:11 pm | 2 Comments
£3.5bn of Christmas sales to be purchased on or influenced by smartphones, finds Deloitte

£3.5 billion of Christmas retail sales will be purchased on or influenced by smartphones, according to business advisory firm Deloitte. The influence of smartphones far outweighs the value of direct sales made through them, with …

Mobile device shapes a shopper’s path to purchase, report shows
December 12, 2012 – 12:10 pm | Comments Off
Mobile device shapes a shopper’s path to purchase, report shows

With the imminent holiday season shaping up to be the biggest m-commerce event to date, brands and retailers need to make the most of the opportunity. A real understanding of how a shopper’s path to …

More than half of consumers will buy Christmas gifts via mobile – 73% for the first time
December 12, 2012 – 12:09 pm | One Comment
More than half of consumers will buy Christmas gifts via mobile – 73% for the first time

Consumers worldwide are finally convinced by mobile commerce and are keen to use it for their seasonal purchases, with 55% of people across the globe likely or certain to buy gifts via their mobile device …

Mobile in the ascendency for Christmas shopping in 2012, with the iPad leading the charge, suggest IBM benchmark study
December 12, 2012 – 12:08 pm | One Comment
Mobile in the ascendency for Christmas shopping in 2012, with the iPad leading the charge, suggest IBM benchmark study

In its annual look at how UK consumers are shopping online in the run up to Christmas, IBM has found that use of mobile devices for both researching and buying continues to increase, with tablets …

Businesses losing customers because their mobile strategies don’t cut the mustard in UK and overseas, says report
December 12, 2012 – 12:05 pm | Comments Off
Businesses losing customers because their mobile strategies don’t cut the mustard in UK and overseas, says report

Some businesses could be losing customers to competitors because they are giving customers a poor mobile web experiences if they do not build mobile strategies that properly addresses changing web access patterns or the many …

Mobile NFC growth forecast scaled back to $110bn in transactions by 2017 as iPhone5 omits chipset and take up remains slow
December 5, 2012 – 10:24 am | Comments Off
Mobile NFC growth forecast scaled back to $110bn in transactions by 2017 as iPhone5 omits chipset and take up remains slow

Juniper Research has published its revised forecasts for the global NFC market, significantly scaling back its growth estimates for the North American and Western European markets.

GUEST OPINION Santa’s using his mobile, he has vouchers too, and he tweets to say 2,000 people ‘like’ your store’s Grandad socks
December 5, 2012 – 10:05 am | Comments Off
GUEST OPINION Santa’s using his mobile, he has vouchers too, and he tweets to say 2,000 people ‘like’ your store’s Grandad socks

Richard McCrossan, Strategic Business Director at Genesys, explains how to give your customers a very merry multichannel Christmas – and keep them for 2013

Two fifths of Britons never pay for apps, because “they aren’t worth it”
November 30, 2012 – 10:18 am | Comments Off
Two fifths of Britons never pay for apps, because “they aren’t worth it”

New research from the UK discount site www.MyVoucherCodes.co.uk has revealed that two fifths of Britons never download paid-for apps on their Smartphone or tablet device, with the majority refusing to pay for them because they …

A third of UK consumers will start their sales shopping on Christmas day using a digital device as traditions go out the window, study finds
November 26, 2012 – 4:21 pm | One Comment
A third of UK consumers will start their sales shopping on Christmas day using a digital device as traditions go out the window, study finds

The first ever dedicated study of the role of digital devices on Christmas Day has found that 27% of people plan to start doing their sales shopping on Christmas day using a digital device.

80% of US retailers will be affected by showrooming this Christmas,
 warns to study
November 26, 2012 – 4:20 pm | One Comment
80% of US retailers will be affected by showrooming this Christmas,
 warns to study

Despite being all too aware of its bottom line impact, only 10% of brick and mortar retailers have strategies in place to combat showrooming, according to a new research study from Edgell Knowledge Network (EKN), …

eBay launches a mobile social shopping experience as it predicts the busiest online shopping day on Sunday 2 December
November 26, 2012 – 4:19 pm | One Comment
eBay launches a mobile social shopping experience as it predicts the busiest online shopping day on Sunday 2 December

On what is set to be the UK’s busiest online shopping weekend, eBay Social Shopping – the UK’s first interactive, socially powered shopping experience based around mobile – will land in London’s Covent Garden …