While mobile operators and third party payment companies push to get mobile payments up and running, a study by GMI revelas that 53% of consumers don’t really rate contactless payment technology as important. 31% fo them think the same for 4G.
Facebook ads on mobile work – well they do it you believe Facebook and EE. Research, conducted over two weeks by Vizeum and iProspect in partnership with the social media giant and UK network operator, anonymously matched Facebook usage and EE data to measure the uplift in store customer traffic (more…)
O2 may have closed its wallet down and Google Wallet may be struggling to get off the ground, but one in five mobile handsets will have mobile wallet functionality by 2018 – against less than 1 in 10 at the end of last year – predicts Juniper Research.
While e-commerce is booming, omni-channel retailing still only accounts for 16% of sales outside the grocery sector. But that is all set to change as mobile technology is put to use to offer a personalised, omni-channel experience to retailers in stores – by merging online and offline data in real (more…)
I write this week’s editors comment 36,000 feet above the Atlantic ocean, on an iPad connected to the web on my way back from IBM’s Smarter Commerce Summit in Tampa in Florida. I am not sure what I am more excited about: some of the things I saw there or (more…)
32.4% of online traffic to retail sites came from mobile devices, according to the latest monthly figures from Affiliate Window, up from 30.54% in March, leading to £1 in every £4 being spent through mobile.
To get consumers to start using mobile wallets and abandon traditional payment mechanisms, technology companies and brands must ensure that the user experience is exceptional and easy.
Nokia is teaming up with JUSP, the all-in-one, chip-and-pin mPOS solution for smartphones and tablets to provide a chip-and-pin mPOS solution for the Nokia Lumia smartphone.
Soon shoppers will be able to use their smartphones to set up and manage the delivery of their daily grocery essentials anytime, anywhere – thanks to the power of… the milkman.
The UK’s largest loyalty programme, Nectar, is hoping to change the way people interact with advertising and, in its words “resetting the beleaguered contract between brands and consumers” by giving people Nectar points for watching certain video ads on their mobile phones.
Waitrose is trialling a number of payment-related apps for in-store use at its new Swindon store as the retailer community gears up for the big push expected across banks, retail and merchants to get m-payments working in the field in the second half of 2014
SSP, worldwide food group that owns Upper Crust, Pumpkin and Camden food co, is actively capturing more feedback from social media users to help shape how it stocks its stores and how it manages its customer relations.
British shoppers are becoming more open to the idea of being targeted with relevant coupons via their smartphones, both while they’re on the move and when they’re in retailers’ stores, new research suggests. Seven in 10 UK shoppers now own smartphones – and six in 10 find the idea of (more…)
Rumours of the death of the High Street have been greatly exaggerated. Well that’s the latest thinking from two leading studies that have been put out by O2/Conlumino last week and Forrester this week. Both weighty tomes suggest that the high street is set to boom, fuelled by online’s influence (more…)
By 2018 almost half of European retail sales will take place in stores – while firmly under the influence of the internet, driven my mobile use in store.
Despite comScore suggesting that 50% of all consumers’ online time is now spent on mobile, most retail marketers are failing to modify how they market their wares to meet the exponential growth in m-retail, says a study by Yahoo and Kenshoo.
More than two thirds (68%) of 4G users feel that faster access to the internet encourages them to make more purchases from their smartphone, according to the latest consumer research from Voice of the Customer specialist eDigitalResearch and online retail body IMRG.
An increasingly savvy mobile audience is pushing travel brands to connect with consumers in new ways, but not all are getting the message, reveals data from Millennial Media’s latest Mobile Intel Series: Travel report.
NFC payments has made a huge step forward with news that monthly spending on contactless cards has exceeded £100 million for the first time, according to data published on 29 April 2014 by The UK Cards Association, and that78 million NFC enabled SIM cards were shipped in 2013 globally showing (more…)
The role of the high street is set for a sea change as shopping evolves still further into a leisure activity, a new report predicts. By 2020, three quarters of us will go to the high street for inspiration in the future – influencing 89% of all retail sales by (more…)