GUEST COMMENT Content, convenience and customer service: three keys to omni-channel success


Since Amazon first started trading, ecommerce has changed almost beyond recognition. A new generation of customers uses multiple touchpoints to find, buy, rate and return products. Despite ever changing customer expectations and price and search battles in the new commerce environment, there is still money left on the table: With (more…)

GUEST COMMENT Unexpected traffic booms caused by celebrity endorsement could be trouble for retailers

Paul Heywood Dyn 2

Celebrity endorsements in the media are driving traffic to retailers’ sites when they don’t always expect it. Without foresight into whether their item will be featured in the press, retailers can find it challenging to prepare appropriately for these unexpected sales booms. Many retailers are already familiar with the ‘Kate (more…)

GUEST COMMENT The danger of over-promising and under-delivering at Christmas

Paul Doble, DX

Christmas is a crucial, and normally very profitable, time for retailers. However, retailers need to be prepared for heightened customer demand during this busy period. Otherwise, thinly stretched resources and added pressure generated by tight timescales can threaten retailers’ abilities to meet customer expectations at this critical time of year. (more…)

RETAIL REVIEW: Our team of reviewers take an in depth look at Boots

Boots advantage card

As customers and retailers look across all touchpoints rather than siloed channels, so IR retailer reviews look at the entire retailer’s eco-system of website, mobile, the use of digital in store and their overall strategy. Here, InternetRetailing’s regular reviewers examine Boots. RETAIL STRATEGY: 25/25 Joe Tarragano, director, Transform Boots has (more…)

UK consumers prefer PayPal over credit cards, and expect to be offered a choice of payment methods: study


PayPal is the payment method of choice for UK consumers, according to new research. In a study commissioned by international electronic payment specialists The PPRO Group, OnePoll surveyed 1,000 UK adult online shoppers between July 24 and 28 2014 and found that 45% preferred to pay via the alternative payment (more…)

GUEST COMMENT The rise of bitcoin – online retail game changer or a passing craze?

Souheil Badran Digital River World Payments

The rise in popularity of bitcoin has been well documented. The virtual currency is slowly moving from online craze, towards mainstream use and acceptance. However, how successful this mainstream adoption becomes will depend in large part on how online merchants embrace bitcoin as a legitimate method of completing online transactions. (more…)