Sports Direct sets out details of multichannel strategy as it aims to become ‘the Selfridges’ of sports retail

Sports Direct this week set out details of its multichannel strategy against the backdrop of its stated ambition to become “the Selfridges” of sports retail. The trader, a Top50 retailer in IRUK Top500 research, said a new focus on sports retail, which accounts for more than 67% of group turnover, (more…)