B2B Research Report – May 2014

B2B businesses are beginning to explore the possibilities of digitally enabled business. Increasingly, the B2B community is both employing techniques borrowed from the B2C sector, and finding new and innovative ways to use digital technologies leading to a profound effect on the supply chain including manufacturers, wholesalers and channel partners, logistics companies, retailers and, yes, customers and consumers of all stripes. What this means to the way we conduct business in the years ahead is as yet unclear, which is the principal reason why Internet Retailing’s latest research report focuses squarely on the B2B sector.

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