Our January issue explores an industry on the cusp of maturity; one in which mobile is no longer referred to as a separate channel and the customer is placed at the heart of the organisation.
Jack Smith [irdx ijsm], Group Digital Director, and Sally Heath [IRDX ISLH], Ecommerce Director, of New Look [IRDX RNEW] explain the fashion retailer’s strategy for expansion and the foundations being put in place to turn it into a global multi-category business.
Giles Delafeld, CIO, Clarks [IRDX RCUK] asks whether 2016 is the year in which everyone hires a Chief Customer Officer.
This issue also asks: what does experience mean for customers and retailers in the omnichannel world and what will retailers be doing in 2016 to encourage customers to keep visiting through all channels? We also look at how delivery is disrupting the retail industry.
The articles and features are linked on the right, or click on the button to access the pdf/page-turner digital version of the magazine. As ever, please do send through your comments and suggestions to firstname.lastname@example.org.
Mentioned in this piece…
Ecommerce Director at NewLook