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Alison Martin

Alison Martin

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GUEST COMMENT Growing a retailer or brand: the four global consumer trends you need to know

GUEST COMMENT Growing a retailer or brand: the four global consumer trends you need to know

Ecommerce has been a driving force in creating a global market and brands are increasing their penetration across the globe; for example Colgate toothpaste in Yorkshire might also be used by a couple in India.

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