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Retailers and brands need to up their email game as research shows many consumers see most of it as spam
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Retailers and brands need to up their email game as research shows many consumers see most of it as spam

17 Sep 2019by Paul Skeldon
Nearly half (45%) of consumers feel the email communication they receive from brands feels like spam, while 25% have even given a false email address to a retailer as a result to avoid being ...

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