The RetailX Top250 Brand Index (RXBX) Report is now in its third year. Based on research conducted for the InternetRetailing Europe Top500, it focuses in on both Europe’s retail brands and consumer brands selling directly to the public.
The retail industry has undergone a revolution in the last year and while many brick-and-mortar stores reported revenues losses, the world of eCommerce has flourished. One key driver behind this change in shopping preferences from in-store to online is the technology-savvy generation known as the millennials.
The retail script is flipping: High Street chains are closing branches while ecommerce brands of all sizes are now opening brick and mortar stores or showrooms. Brian Green from Magento shows how you can turn this to your advantage
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