UK convenience store Co-op will expand its same-day delivery service to 650 stores across the country by the end of the year.
Customers can choose from a selection over 1500 grocery items online and have them delivered within two hours or click and collect them from a store. The orders are picked and packed by store staff and then handed over to electric bike riders.
The service, which was originally launched as a proof-of-concept in March 2019, runs on Digital Goodie’s software platform.
This provides Co-op with an end-to-end service to manage ecommerce, orders and in-store picking. The platform uses the “headless” paradigm, where the user interface is decoupled from business logic.
Chris Conway, head of food digital at the Co-op, comments: “Convenience lies at the heart of our offering and as part of this, we have major online expansion plans which will make it easier than ever for customers to shop with us.
“Such growth can only be facilitated with a digital partner that offers modern and agile technology and we’re delighted to continue our work with the Digital Goodie team who are intrinsic in bringing these plans to life.”
Moris Chemtov, CEO of Digital Goodie, said: “When we started our journey with Co-op we were impressed on how focused they are on digitalisation, and how agile they are in their approach. The speed by which they were able to design and build their own storefront is a testament to these traits.
“However, it is also a testament to the robustness and completeness of Digital Goodie’s headless commerce platform. We are proud to be the first platform vendor to truly bring headless commerce to the grocery industry and look forward to many more wins in the upcoming months.”