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Cross-border, cross-questioning: Ask Phillip Smith on Twitter

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Experience our live Twitter interview with Phillip Smith of Trusted Shops here.

Is your business international? How do you localise when it comes to language, laws and licensing? Do you have concerns about going cross-border?

On Monday we’re interviewing Phillip Smith of Trusted Shops ahead of his session ‘Overcoming The Three Main Stumbling Blocks When Crossing Borders‘ as part of the International and Cross-Border Conference on day 1 of the Internet Retailing Expo in March.

And we want your input!

If you have any questions for Phillip on the themes of localisation and international expansion, please email us at, leave a comment on the story or tweet them to @etail using #AskPhillipSmith and we’ll ask him on Twitter.

At IRX Phillip will be joined by Andrew Watson, Head of Online Marketing, and Naveen Aricatt, LL.M, Audit and Legal, Trusted Shops GmbH where they’ll be discussing

  • Understanding why localisation is crucial when retailing internationally

  • Ensuring legal compliance through adhering to local laws and regulations

  • Building brand awareness through taking your heritage with you

To register for your free ticket to the Internet Retailing Expo, click here.

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