Leading UK ecommerce and multichannel retailers named in IRUK Top500 2016
The second annual InternetRetailing
guide to the leading players in UK ecommerce and multichannel retailing, the IRUK Top500 2016 launches today, putting Amazon , Argos , Boots , House of Fraser , John Lewis , Mothercare and Screwfix at the top of the league.
The seven are judged Elite players in the market, followed by a cluster of Leading retailers that includes Asos , Marks & Spencer , Sainsbury's , Tesco and Waitrose .InternetRetailing
's team of researchers worked, with the assistance of Knowledge Partners that contributed a broad range of data, to assess retail performance across a broad range of metrics in seven Dimensions. Analysis started with retail and ecommerce turnover and and went on to rate performance in strategy and innovation, mobile and cross-channel, customer experience, operations and logistics, merchandising and brand engagement, coming up a definitive answer to the question of who leads in the world's most competitive retail market.
“These Elite retailers lead in the world’s most dynamic ecommerce market,” said InternetRetailing editor-in-chief Ian Jindal. “These are the companies that the industry will watch in order to learn what works in 21st-century retail."
But as well as singling out leaders in the field, the report also measures the dimensions of digital commerce. It finds, for example, that the UK's leading ecommerce and multichannel retailers range in size from turnover of £500,000 to £43bn, with turnover from ecommerce ranging from £500,000 to £5.3bn, and averaging £125m. Web traffic ranges from 548,000 to 157bn page views a year, but the average is a more conservative 700m, and while the largest UK multichannel retailer has 11,500 stores, the average chain is of 130 branches.
Digging deeper, findings also includes the nugget that emails sent on a Sunday are most likely to be opened, while half of the largest 50 retailers are selling their most popular products at a lower price than Amazon.
Ian Jindal said: “The IRUK Top500 2016 launches and introduces ongoing Indices that show in detail how retailers succeed in cutting-edge techniques from dynamic pricing to increasing search reach, in partnership with Knowledge Partners including Wiser and OneHydra. We look forward to sharing that constantly updated research throughout the industry over the coming year.”
The IRUK Top500 report will be followed through the year with a series of Dimension Reports that look in-depth at the individual areas covered in the Top500. The first IRUK Top500 2016 Dimension Report, on Brand Engagement, will appear with the March issue of InternetRetailing magazine and online on this site.
This coming year will also see the publication of the IREU Top500, which will produce the definitive ranking of the leading players in the European digital retail market.The report, sponsored by ecommerce solutions provider PFS , is now available to download by clicking here. From tomorrow it will also be available via www.internetretailing.net/iruk.