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Drazena Ivicic

Drazena Ivicic

Recent Articles

GUEST COMMENT Content, convenience and customer service: three keys to omni-channel success

GUEST COMMENT Content, convenience and customer service: three keys to omni-channel success

Since Amazon first started trading, ecommerce has changed almost beyond recognition.
IRX 2014 PREVIEW Smartwatch & Co: wearable commerce?

IRX 2014 PREVIEW Smartwatch & Co: wearable commerce?

In the past few weeks I have had several discussions around ‘wearable technology’ in the context of omnichannel commerce - and no doubt this topic will also be part of many conversations at Internet Retailing Expo.

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