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Grant Coleman

Grant Coleman

VP & Market Director UK SC MEA

Recent Articles

GUEST COMMENT Demystifying AI’s purpose in the ecommerce journey

GUEST COMMENT Demystifying AI’s purpose in the ecommerce journey

Artificial Intelligence (AI). Automation. Machine Learning. Hyper-Personalisation. These are just some of the terms that have entered the lexicon of the online retailer. 
Omnichannel connections

Omnichannel connections

Grant Coleman, VP and Market Director, UK, SC and MEA, Emarsys, examines why omnichannel marketing engagement is more than an e-receipt.

Take risks to stay ahead

Grant Coleman, VP & Market Director – UK, SC, MEA at Emarsys, considers how retailers can better serve mobile-first customers.

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