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Guy Elliott

Guy Elliott

Recent Articles

GUEST COMMENT Adapting to the new normal

GUEST COMMENT Adapting to the new normal

Guy Elliott of Publicis Sapient argues that the new normal brings opportunities for retailers who can adapt fast to new consumer behaviours
GUEST COMMENT Covid-19 crisis: To survive and thrive during and post Covid-19, retailers need to reassess their digital infrastructure now

GUEST COMMENT Covid-19 crisis: To survive and thrive during and post Covid-19, retailers need to reassess their digital infrastructure now

Guy Elliott of Publicis Sapient sets out four key components that retailers need to address in order to become digital leaders

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