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House of Fraser, Argos, AO, and French Connection: approaches to multichannel

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In today’s Internet Retailing newsletter, we report on the latest multichannel news from Elite IRUK retailers House of Fraser and Argos. While House of Fraser is using online and delivery to boost its ecommerce sales exponentially, Argos is now deep in Christmas preparations, taking on 1,000 of the 9,000 temporary workers it’s hiring in the run up to Christmas, to ensure that digital orders get to their senders on time.

Today we also have news of AO World, as it forecasts strong sales growth, of French Connection as it reports falling sales, but a growing proportion that take place online, and on Ideal Shopping Direct as it changes hands.

We also take a look at the latest research into consumer behaviour, with interesting findings from Savvy and Bronto about the way that people want to buy online. Finally, today’s guest comment comes from Kevin Sparks of FACT-Finder, on ways to ensure that new parents and well-wishers can find what they need quickly in the children’s department.

Our webinars

We’re with dotmailer for a webinar later today that considers ways of engaging B2B customers. Skip Fidura, client services director at dotmailer, will be discussing how to use email to market to this group of buyers in The role of multichannel in B2B ecommerce. The webinar is at 2pm on September 22. Visit the dotmailer webinar page to find out more and to register for free.

Click to visit the Internet Retailing webinars page to catch up on any that you may have missed.

The Internet Retailing Awards

The Internet Retailing Retailing Awards will be held on September 24 at the Mandarin Oriental, London. Nominations are now open – click here to nominate your own company or one whose work you admire, and tickets are now available to buy.

The Internet Retailing Conference

This week we have new speakers to unveil for the tenth annual Internet Retailing Conference, to be held in the Novotel Hammersmith, London, hotel on October 14. Patrick Bousquet-Chavanne, member of the board and executive director – marketing & International at Marks and Spencer will be a keynote speaker. Also joining the line up are David Lindsay, senior vice president – technology at and Aaron Chatterley, founder of Feelunique. Find out more about the line-up and about details including how to buy tickets on the Internet Retailing Conference website.

Our research reports

Our research editors research and produce regular reports on pertinent ecommerce issues. The latest, on Conversion Rate Optimisation, comes from Liz Morrell who explains here why this is a must-read report. Click on the links too to download your free copies of the Seasonal Commerce Report and Customer Experience Report.

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