Login or Register
New to InternetRetailing?
Register Now
Site Menu
You are in: > Home > Themes > Industry

This is your 1 complimentary article for this month

Become a member for unlimited and immediate access.

Already a member? Log in here

New website launch for Betterware

Linked InTwitterFacebookeCard

Homewares company Betterware, best known for selling by catalogue, has launched a new website aimed at making it easier for its customers to shop online.

The company, which sells goods from cleaning products to mobility aids, was launched in 1928 and handles some 5m customer orders every year from its Midlands headquarters.

The developers of the site have concentrated on making it easier for customers to find the product they need, with increased website functionality and search, and more product categories.

Other features include improved product images, with a zoom feature, and descriptions, as well as the option of paying through PayPal. Product reviews sit alongside a Google +1 button and social media links. Improved order tracking is also to be added to the site.

Linked InTwitterFacebookeCard
Add New Comment

Become a Member

Create your own public-facing profile
Gain access to all Top500 research
Personalise your experience on IR.net
We are the magazine, portal and research source for European ecommerce and multichannel retail, hosting the board-level conversation for retailers, pureplays and brands across all of our platforms. Join the conversation.

© InternetRetailing Media

Latest Tweet