The retail industry has been experiencing rapid transformation over the last decade and most retailers are under pressure to reinvent their business models and go-to-market strategies. A recent research study conducted by Sitecore highlighted:
Today’s retailers need to understand and execute against the modern needs and expectations of today’s pampered consumers who are accustomed to seamless omnichannel experiences, lightning-fast answers and recommendations, and personalized customer self-service availability.
Join this webinar to learn why and how Brands need to deliver against these expectations – pamper consumers through various methods– in order to acquire and retain customers that support the long-term growth of their businesses.
Director Industry Strategy Retail & Hospitality
Sean Rusinko is Director of Industry Strategy for Sitecore’s Retail & Hospitality sector. A Senior-level marketing & technology professional with expertise in customer experience strategy and digital marketing, Sean has helped organizations with the retail sector achieve both near-term results and long-term growth by formulating, implementing, and measuring transformational digital strategy programs - with a focus on personalization, marketing data intelligence and change management.