In a regular series ahead of IRX 2013 we hear from some of our exhibitors and speakers about what they’ll be doing at the show, and what they’ll be looking forward to the most.
Q Are you launching a new product at IRX2013? Tell us about it.
A Yes. At IRX 2013 we will be announcing v2 of the Shutl platform, as well as showcasing our new brand.
V2 of the Shutl platform will provide retailers with new functionality and a faster, more streamlined quoting service. This will mean that retailers can better integrate Shutl into their online customer journeys with even greater ease, presenting a delivery quote to users earlier on in the shopping experience so as to maximise conversion. The resulting customer experience will once again set a new benchmark for ecommerce.
It will be launched on our stand on Day 1 of the expo, March 20, at 9.30am.
Q Why have you chosen to exhibit at IRX2013?
A We exhibited last year, on the understanding that IRX was one of the main ecommerce trade shows in the UK and well attended by all of our key audiences. We had a great show, had some great conversations and came away with a lot of leads. It was one of the most successful events we’ve participated in. It was very successful in helping us position our service within the larger context of multichannel retailing and communicating our leadership in online customer expertise.
Q Who are you most looking forward to hear talk at IRX 2013?
A Debenhams, Tesco’s, M&S and B&Q.
Q What do you predict to be the one biggest factor that will benefit retailers in 2013?
A This is a combination of technology and channel. Technology in that retailers will focus on getting better real time visibility of their store inventory, and channel as they can then exploit this to create more accessible, convenient channels for their customers to exploit, such as Shutl/ship from store.
Q What do you think are the big issues facing the ecommerce and m-commerce industry? What do e-retailers need to be ready for?
A Competing (profitably) with the major pureplays such asAmazon. How retailers can leverage their core assets to redefine their consumer proposition so that it is attractive enough to attract and retain customers through tough times.
Q What are you hoping to gain from IRX2013?
A Firstly, insight into what the major topics of focus are for online retailers. Secondly, who the major players are in the market that enable retailers to access these opportunities. Thirdly, well-qualified leads for Shutl sales and partnership opportunities.
We’ll be running a series of interviews as we approach IRX 2013. You can find out more about the event and register to visit by clicking here.
