The RetailX Top250 Brand Index (RXBX) Report is now in its third year. Based on research conducted for the InternetRetailing Europe Top500, it focuses in on both Europe’s retail brands and consumer brands selling directly to the public.
Over the past two or three years, personalisation has been a recurring theme within retail. It’s easy to see why. Connected to the mobile internet and checking their smartphones several times a day, we have all become so used to being able to get what we want, when we want it that we’ve grown intolerant of delays.
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