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Kathryn Gill
Executive Search - Retail
Address
United Kingdom
Interests
Marketing, Strategy and Innovation, Customer, Marketplaces, Industry
Recent Articles
GUEST COMMENT The last mile – does retail have the agility to keep up?
Guest Comment | 17 Jun 19
Consumers have more options than ever and unashamedly expect ‘added-value’ as standard. The ‘last mile’ of the customer journey does not escape this expectation and has an undeniably increasing influence on a consumer’s entire purchase decision. Trailblazers such as Amazon have heightened expectations and customers are demanding more and discounting those retailers who cannot directly meet their needs.
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