How can you establish a connection between your products and the customer’s decisions, while informing the experiences you create? Ian Jindal ponders how retailers can create the frame of reference that is both informative and differentiating.

Analyst Brands Customer Data Delivery Industry Location Marketing Other Product Supplier The Customer UK Views

IRUK: Brand Engagement

20 Mar 2019by Emma Herrod

The latest IRUK Top500 Performance Dimension Report focuses on Brand Engagement. Emma Herrod shares some of the findings.

Brand Engagement Brands Customer Events Grocery Interviews IRUK Top500 Online Other People Performance Dimension Product Research Retailer Selling Technology UK Views

IRUK Top 500: The 2019 report

01 Feb 2019by Emma Herrod

The IRUK Top500 2019 report, produced in partnership with Klarna, is published alongside this issue of InternetRetailing magazine. Emma Herrod shares some of the findings.

Brand Engagement Brands Customer Delivery International IRUK Top500 Location Merchandising Mobile Online Performance Dimension Physical Store Product Research Retailer The Customer UK Views

InternetRetailing Conference

27 Sep 2018by Emma Herrod

Emma Herrod looks ahead to Internet Retailing’s annual conference and the topics to be discussed.

Annual Brand Engagement Brands Conference Customer Delivery Ecommerce Focus Industry International Marketing Mobile Online Other Peak People Retailer Supplier Technology UK Views

Point. Discover. Experience

27 Sep 2018by Paul Skeldon

Paul Skeldon, Mobile Editor, InternetRetailing, investigates how mobile continues to change shopper behaviour across channels.

Brands Customer Data Delivery Department Store Focus Marketing Mobile Online Other Payment People Product Research Retailer Selling Technology UK Views

IRUK: Strategy & Innovation

26 Sep 2018by Emma Herrod

The latest IRUK Top500 Performance Dimension Report focuses on the areas of strategy and innovation. Emma Herrod shares some of the findings.

Customer Data Delivery Interviews IRUK Top500 Mobile Online Other People Performance Dimension Product Research Retailer Selling Strategy and Innovation Technology Views

Voice commerce: Why it’s more than just talk

26 Sep 2018by Rowena Patterson

Rowena Patterson, Head of Consumer Research, Simpson Carpenter, shares research into the area of voice commerce.

Customer Delivery Ecommerce Location Marketing Mobile Other Payment People Product Research Technology UK Views

The path to customer centricity

01 Aug 2018by Michael Ross

Michael Ross, Co-Founder and Chief Scientist, DynamicAction, a prescriptive analytics company, explores the path to customer centricity, which critical aspects of the business need to be thought about differently and explains what that can mean in practice.

Brands Customer Data Delivery Focus Marketing Mobile Online Product Retailer Technology The Customer Views