What is the top driver for Peak 2017? As we approach Peak 2017, competition between retailers is fierce in a battleground where customer loyalty is dwindling. There is no doubt that retailers and marketers alike are at the mercy of consumer expectation, and this is influenced by one key driver: experience. Looking into 2017, delivering the ultimate customer experience at the right time, in the right channel, to the right person in the right context, is cruci