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IREU Top500 The Customer Report: 2018

IREU Top500 The Customer Report: 2018

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International and Cross-Border - July 2014

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International and Cross-Border - July 2014
International and Cross-Border - July 2014

Welcome to the latest Internet Retailing Special Report, which focuses on international retailing. Of course, many British internet retailers are already successful exporters. According to eBay, some 95 per cent of UK businesses trading through its marketplace already sell abroad, and on average to 39 countries. Research from Google and OC&C Strategy Consultants, The Global Retail Empire, published earlier this year suggests that Britain is the world’s most successful cross-border internet trader, with a trade surplus of more than $1 billion in 2013. Historically a nation of shopkeepers, this country has established a lead in international digital retail as well. But there’s still plenty to learn. We partner with Ingenico and wnDirect to answer the question of what is the next step for retailers aiming to improve their international reach?

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