Leading music and lifestyle brand, Hed Kandi has rolled out an online mobile ticketing solution across its European operations that allows the company to sell advanced e-tickets and mobile tickets via its Hed Kandi Ibiza app, website and facebook page. The solution has been delivered by Ticketscript.
Hed Kandi is a diverse brand that has its own record label, a chain of bars, a radio show and many international clubs. With more than 1000 events per year, the ability to use mobile ticketing technology is key for Hed Kandi as it reduces the administration burden associated with hard copy tickets and also simplifies the ticket purchasing process for their customers. Customers can complete the whole transaction starting with purchasing a ticket and finishing with gaining entry at an event all with their mobile phone.
“Ticketscript gave us the flexibility to deliver not only a high end mobile ticketing solution but also an online solution which is fully integrated into our social networks,” says Hed Kandi’s Mobile Marketing Manager, Tom Bulwer. “The power to reach our fans across these channels in a one stop shop was exactly what we needed for our Ibiza campaign.”