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Our World of Interiors website reports sales boost after listing on comparison engines

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Online furniture and home accessories retailer Our World of Interiors says its ecommerce sales have risen since it signed up to a range of comparison shopping engines.

The company is now listed on Google, NexTag, Pricerunner, Shopzilla and Shopping.com, and moved to the new channels using ChannelAdvisor’s Comparison Shopping Engine. After four weeks, it says it has seen a “significant” boost in online sales.

Our World of Interiors director Adnan Afzal said the move was quick and seamless. He added: “We have seen a positive impact on our bottom line in a short space of time and are looking forward to continued success.”

Channel Advisor enables retailers to submit one inventory feed to its ecommerce platform, where it is translated to fit the specifications of hundreds of ecommerce channels and distributed accordingly.

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