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Retail MediaX Podcast 2024: Episode 6 SMG

Paul Skeldon sits down with Katie Streeter Hurle, ex Procter & Gamble & now Chief Strategy Officer at SMG to discuss how retail media has evolved and how SMG has evolved with it – along with how the company works so closely with many of the UK’s leading retail media network providers.

Streaming from Monday 09 September 2024.

Discussion points:

  • What it takes to build a world class RMN in today’s market
  • What every retailer starting their retail media journey needs to know
  • How brands are investing in retail media – both financially and creatively
  • SMG’s move into the US market
  • What the future holds for SMG and retail media

Coming soon on Apple Podcasts

Coming soon on Spotify

Behind the mic:

Katie Streeter Hurle, Chief Strategy Officer, SMG
https://www.linkedin.com/in/katie-streeter-hurle-b428701b

Paul Skeldon, editor InternetRetailing

https://www.linkedin.com/in/paulskeldon

Engineered by Present Communications

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