The fast-moving consumer goods industry is experiencing its biggest transformation in decades. Traditional giants are scrambling to compete with agile startups while consumers demand personalized, sustainable experiences across every touchpoint. This isn’t just market evolution – it’s a revolution happening at unprecedented speed across a $13.6 trillion global industry.
The Seismic Shifts Reshaping FMCG
The numbers tell a story of unprecedented change: 49% of consumers now regularly buy household essentials online, with 43% planning to increase their digital spending this year. Meanwhile, 54% of Millennials have already made the leap to online FMCG shopping.
But this isn’t just about moving from stores to screens. It’s about a complete reimagining of how, where, and what consumers buy.
What’s Inside the RetailX 2025 FMCG Report
Channel Revolution: Discover how omnichannel strategies are becoming essential as consumers demand convenience “in the moment” – whether that’s through q-commerce delivery in under an hour or local convenience shopping.
The New Consumer: Understand the shift toward healthier, plant-based, organic, and sustainable products that’s creating opportunities for agile startups while forcing industry giants to completely rethink their approach.
Competitive Landscape: See how new entrants are capturing market share from established players and what this means for margins, competition, and growth strategies.
Retail Media Explosion: Learn how brands are leveraging first-party data and retailer relationships to cut through the noise and reach customers with unprecedented precision.
Strategic Roadmap: Get actionable insights on navigating the convenience shift, building digital ecosystems, and creating omnichannel experiences that win.
Why This Report Matters Now
With instore sales still representing 80% of the global market but online growing rapidly, we’re at an inflection point. The companies that understand these shifts and act on them will thrive. Those that don’t risk being left behind in an industry where margins are already under pressure.
The FMCG landscape of tomorrow is being built today. Make sure you’re part of it.
Download the Complete RetailX 2025 FMCG Report Get exclusive insights into the $13.6 trillion industry transformation that’s reshaping retail forever.
