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Research Articles

Brand Engagement: Curation and image

Brand Engagement: Curation and image

08 Nov 2019by Jonathan Wright
Leading retailers in the Brand Engagement Dimension cultivate an audience across a range of social media channels.
BooksBrand EngagementBrandsClothingConsumer electronicsEcommerceEuropeFashion accessoriesFocusGroceryHealthJewelleryMarketplacesOtherProductReady-made foodRegionResearchRetailerSellingSoftwareSports and outdoor equipmentStationeryStationery and craftUK

Mobile: Serving ‘on-the-go’ shoppers

31 Oct 2019by Martin Shaw
How are Growth 2000 retailers adapting to shoppers’ willingness to buy online via their smartphones? We take a look at RetailX research
BooksBrandsClothingConsumer electronicsCosmeticsFashion accessoriesGardenGrowth 2000HomewareIndustryIRUK Top500JewelleryMobileOnlineResearchRetailerSellingSoftwareSports and outdoor equipmentStationeryStationery and craft

Social: Reach out to customers

31 Oct 2019by Martin Shaw
RetailX research reveals how the use of social media differs between Growth 2000 and Top500 retailers
Automotive goodsBooksClothingCosmeticsCustomerDataGardenGroceryGrowth 2000HealthJewelleryMarketplacesOnlineOtherPaymentProductResearchRetailerSellingSoftwareSports and outdoor equipmentStationeryStationery and craftThe Customer
Mobile & Cross-channel: Mobile challenges

Mobile & Cross-channel: Mobile challenges

28 May 2019by Jonathan Wright
A lack of real-world stores limits the cross-channel options for some leading brands, while mobile continues to grow in importance.
BrandsCosmeticsCustomerDeliveryHomewareJewelleryMobileOnlinePeoplePhysical StoreProductResearchSports and outdoor equipmentUK
Merchandising: Creating the right image

Merchandising: Creating the right image

28 May 2019by Jonathan Wright
The websites of leading brands encourage shoppers to linger with extensive search and imagery options
BrandsClothingConsumer electronicsCosmeticsCustomerDataHomewareJewelleryMarketingMerchandisingMobileOnlineProductRegionSellingSports and outdoor equipment
Strategy & Innovation: Fine-tuned retail strategies

Strategy & Innovation: Fine-tuned retail strategies

28 May 2019by Jonathan Wright
Research suggests that brands are testing new approaches, but moving on quickly if they don’t see sufficient performance gains.
BrandsConsumer electronicsCosmeticsCustomerDeliveryFashion accessoriesFocusJewelleryMobilePerformance DimensionProductRegionResearchRetailerRXBXSellingSports and outdoor equipmentStrategy and InnovationThe Customer
Analysing the numbers: Reach out to customers

Analysing the numbers: Reach out to customers

04 Apr 2019by Jonathan Wright
Merchandising is an area where performance has advanced incrementally in recent years. But could the pace of change speed up? Jonathan Wright looks at the numbers.
BrandsClothingConsumer electronicsCustomerDataEcommerceFashion accessoriesGroceryHealthIREU Top500MarketplacesMerchandisingMobileProductReady-made foodResearchRetailerSellingSports and outdoor equipmentThe Customer
Engaging in conversation

Engaging in conversation

20 Mar 2019by Martin Shaw
Retailers stand out in the Brand Engagement Dimension when they inspire and include customers in conversations, says Martin Shaw, head of research at RetailX.
AnnualAutomotive goodsBrand EngagementClothingCosmeticsCustomerEcommerceHealthMobileOnlineOtherPeopleProductReady-made foodResearchRetailerSellingSoftwareSports and outdoor equipmentThe CustomerUK
Analysing The Numbers: Seamless Retail

Analysing The Numbers: Seamless Retail

05 Mar 2019by Jonathan Wright
Building memorable and consistent customer experiences is tough. RetailX research reveals that retailers often perform strongly here, yet there’s plenty of room for improvement too. Jonathan Wright looks at the numbers.
BooksBrandsClothingConsumer electronicsCustomerDeliveryEUFashion accessoriesGardenHealthIREU Top500JewelleryMarketplacesMerchandisingMobileOtherProductReady-made foodResearchRetailerSellingSoftwareSports and outdoor equipmentTechnologyThe Customer
Analysing the numbers

Analysing the numbers

05 Feb 2019by Jonathan Wright
As retail changes, customers expect to be able to get hold of their purchases without fuss and in ways that fit in with busy lives. Jonathan Wright considers what RetailX research says about how IREU Top500 retailers are doing here.
Automotive goodsClothingCustomerDeliveryEcommerceEuropeGardenGroceryHomewareIREU Top500OtherResearchRetailerSellingSports and outdoor equipmentThe CustomerUK

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