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Research Articles

The Customer: Offering customer choice

The Customer: Offering customer choice

08 Nov 2019by Jonathan Wright
The metrics in The Customer Dimension, which show European retailers maintaining their performance from last year, suggest that companies have already optimised performance in key areas.
BooksClothingCosmeticsCustomerDeliveryEUFashion accessoriesGardenGroceryHealthIndustryJewelleryManagerMobileOnlineOtherPaymentResearchRetailerSellingSoftwareThe CustomerUK
Partner Perspective: Stop focusing on the competition and start focusing on your customer. Amazon Pay shares how.

Partner Perspective: Stop focusing on the competition and start focusing on your customer. Amazon Pay shares how.

28 May 2019by Giulio Montemagno
What’s behind innovations such as the Amazon Pay technology that lets customers pay with their Amazon account on the web, in stores and with Alexa? Customer obsession. It’s Amazon’s number one operating principle. Giulio Montemagno, General Manager of Europe, explains how it’s applied across decision-making at Amazon Pay.
CustomerDataEuropeManagerPressProductSellingTechnologyThe Customer
12 approaches to merchandising

12 approaches to merchandising

17 Apr 2019by Chloe Rigby
Explaining to the customer just how products are relevant to them and will meet their needs helps them to buy with confidence. That’s key to merchandising in a digital world. Chloe Rigby collects 12 practical approaches that Top500 retailers are taking in this area.
ClothingCustomerEcommerceEventsIRUK Top500ManagerMarketingMerchandisingMobileOnlineOtherPaymentPeopleProductResearchRetailerSellingTechnologyThe CustomerUK
How leading retailers use Facebook

How leading retailers use Facebook

20 Mar 2019by Fernando Santos
RetailX researchers took an analytical approach to find out how leading UK retailers use Facebook in practice. Fernando Santos, RetailX project manager, explains how they did it, and what they found.
BrandsEcommerceEventsFocusIndustryIRUK Top500ManagerOtherProductResearchRetailerUK
12 approaches to Brand Engagement

12 approaches to Brand Engagement

20 Mar 2019by Chloe Rigby
Retailers that take the time to strike up conversations with existing and potential customers stand out in the IRUK Top500 Brand Engagement Dimension. By providing information or inspiration that’s of real value to shoppers, these traders make a sale a little more likely. Here,
Chloe Rigby rounds up 12 highly practical approaches that leading retailers are taking as they find new ways to open conversations with customers
AnnualBrand EngagementBrandsCustomerDataDeliveryDepartment StoreEditorialEuropeEventsFocusIRUK Top500ManagerMarketingMobileOnlineOtherPaymentPeopleProductRetailerSubscriptionTechnologyThe CustomerUKWorkshop
Andertons Music: talking to a global audience

Andertons Music: talking to a global audience

20 Mar 2019by Chloe Rigby
Jack Cooper of Andertons Music Co tells Chloe Rigby how the family-run business talks to an audience that extends well beyond its hometown.
Brand EngagementBrandsCustomerEcommerceEventsIndustryInterviewsIRUK Top500ManagerMarketingOnlineOtherPeopleProductResearchRetailerTechnology
Engaging on the customer’s terms

Engaging on the customer’s terms

20 Mar 2019by Chloe Rigby
At a time when shopping behaviour is changing quickly, Chloe Rigby considers how retailers are most effectively engaging with their customers
Brand EngagementBrandsCustomerDataDepartment StoreEcommerceEventsManagerMarketingMobileOnlineOtherPeopleProductResearchRetailerTechnologyThe CustomerUKWorkshop
Sainsbury’s: trialling check-out free shopping

Sainsbury’s: trialling check-out free shopping

09 Nov 2018by Paul Skeldon
CustomerManagerOnlineOtherRetailerTechnologyUK
Coop: keeping it in the family

Coop: keeping it in the family

29 Jan 2018by Staff Writer
Kraen Østergård Nielsen, chief technology officer with Coop Denmark, tells Paul Skeldon about the retailer’s innovative approach to understanding its customersThe wor
CustomerDataFocusManagerMobileOnlinePaymentProductResearchRetailerSoftwareTechnologyThe Customer
Strategic overview: the growth of ecommerce across borders

Strategic overview: the growth of ecommerce across borders

20 Oct 2017by Chloe Rigby
Leading retailers are responding to consumers’ interest in shopping across European borders, writes Chloe RigbyThe growing willingness of European consumers to shop a

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