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Internet Retailing
Richard Lack

Richard Lack


Recent Articles

GUEST COMMENT Analysing ‘consent’ under GDPR – what does this mean for retailers?

GUEST COMMENT Analysing ‘consent’ under GDPR – what does this mean for retailers?

Consumers are increasingly demanding a more personalised shopping experience online, but new research reveals two thirds (67%) of UK consumers are concerned about how brands use their personal information, such as their name, email, location, and marital status.
GUEST COMMENT How can brands eliminate the 'creepy factor' in personalisation?

GUEST COMMENT How can brands eliminate the 'creepy factor' in personalisation?

Brands have long been following consumers around the internet with retargeting ads for products they already have.

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