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Sasha Fedorenko
Staff Writer
Address
United Kingdom
Interests
Marketing, International, Mobile, Operations and Logistics, Strategy and Innovation, Customer, Payment, Product, Location, Selling, Marketplaces, Technology, Peak, Industry
Recent Articles
INTERVIEW Angus Thirlwell of Hotel Chocolat on bridging the online imagination gap
Strategy and Innovation | 13 Nov 18
Angus Thirlwell, chief executive and co-founder of Hotel Chocolat says physical stores should carry an extra element that online stores aren’t able to deliver in order to be truly omnichannel. "The question we asked when we were considering opening our first physical store: what is it going to bring that we can’t already do with our online model? That question is very valid today."
THIS WEEK IN PEAK: Amazon to open London pop-up store for 'biggest ever' Black Friday
Peak | 05 Nov 18
Amazon announced today the opening of its Home of Black Friday London pop-up store for its "biggest ever" peak trading period.
THIS WEEK IN PEAK: Online sales look set to top £1.5bn this Black Friday – but will the high street see a decline?
Peak | 01 Nov 18
IMRG’s new report predicts online spend will reach £8.1bn during the eight-day peak period (19-26 November) of Black Friday. That’s up by 12.1% from the same time last year. Retailers are expected to turn over more than £1.5bn on Black Friday alone, up by 13.2% YOY. We also report as B&Q turns its back on Black Friday, and have advice from Sitecore on delivering experiences that make a difference.
Helen Bradshaw of Royal Mail : 'If you've got routine, rule-based and repetitive processes you can automate them.'
Strategy and Innovation | 30 Oct 18
“Automation is about logical, information flows. If you’ve got processes that are routine, rules-based and repetitive you can automate them,” says Helen Bradshaw, director of business services of Royal Mail.
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