Tesco launches online shopping in Thailand
Tesco has launched its online grocery shopping service in Bangkok.
The new service
will enable customers in the Thai capital to order from a range of more than 20,000 products for home delivery, including grocery, fresh food and non-food.
The launch takes forward Tesco’s strategy of international and ecommerce expansion. Tesco Lotus is the grocer's second largest business outside the UK, turning over £3.2bn in 2011/12 through more than 1,400 stores across Thailand.
“With our wide product range and great service proposition we are confident that Tesco Lotus online shopping will receive an overwhelming response from customers”, said Tesco Lotus chief executive John Christie.
“Tesco Lotus is committed to innovation to meet the changing needs and lifestyles of today’s consumers. We will combine online technology with our retail expertise to provide a great online shopping experience for customers. With our solid infrastructure, our true understanding of customer needs for great service and good product quality, and our professionally trained staff, we are confident that we’re offering Thailand’s best-in-class online grocery shopping service.”
He said investment had gone into training personal shoppers to pick the best products, for delivery at the most convenient time, and into designing delivery vans to keep fresh, chilled and frozen products in good condition.
“In today’s hectic world our customers need more help to make their lives easier – an ‘extra pair of hands’ to do the shopping for them,” he said. “Tesco Lotus is ready to do just that.”
A vlog on the launch can be seen here
Tesco launched its online shopping service, Tesco.com, in 2000 in the UK. It is now one of the country’s leading retail websites, serving more than a million households who order about a billion items a year.