Twitter
Facebook
Linked In
RSS
Login or Register
New to InternetRetailing?
Register Now
Internet Retailing
IREU Top500 The Customer Report: 2018

IREU Top500 The Customer Report: 2018

You are in: > Home > Themes

This is your 1 complimentary article for this month

Become a member for unlimited and immediate access.


Register
Already a member? Log in here

From IRC 2017 to Tesco and DFS: why it all comes back to the customer

Linked InTwitterFacebookeCard
From IRC 2017 to Tesco and DFS: why it all comes back to the customer
From IRC 2017 to Tesco and DFS: why it all comes back to the customer
In today's InternetRetailing newsletter we're reflecting on the Views that struck us at this week's InternetRetailing Conference. There, retailers of all stripes aired and shared their ideas from emotional commerce to developing a greater understanding of the customer. It was striking, indeed, how often it all came back to the customer. That elusive shopper whose business retailers so need right now, in an uncertain retail environment, underpins all of the Views we've chosen for today's coverage – from how customer insight can help to refine fulfilment services, to how the future of retail might develop.

It should be no surprise then, that two Top500 retailers unveiling their figures this week emphasised the importance of responding to the customer. Both Tesco and DFS said their work to invest in the customer experience had helped to lift sales - although, in DFS' case, profits were hit by just that uncertain business environment and the weakness of sterling following the Brexit decision.

Today we feature an interview with Ross Clemmow of Debenhams on how the department store's focus on the customer, via social media and mobile, is helping to shape its strategy for the future.

Today's guest comment also looks at the customer experience, as Duncan Keene of ContentSquare argues that it's vital to understand what shoppers do, and why they do it.

In other news we're reporting on Amazon's tax fine from the European Commission, and a Royal Mail strike that's set for October 19 - and what it means for retailers.

Webinars

Find out more about upcoming InternetRetailing webinars and register for free on the InternetRetailing webinar page. You can also catch up with past webinars on the page: recent sessions have come from IBM Watson on using AI to improve the customer experience, and from SmartFocus and The Entertainer on using social to reach digital customers.
Linked InTwitterFacebookeCard
Add New Comment
LoginRegister

Become a Member

Create your own public-facing profile
Gain access to all Top500 research
Personalise your experience on IR.net
Internet Retailing
We are the magazine, portal and research source for European ecommerce and multichannel retail, hosting the board-level conversation for retailers, pureplays and brands across all of our platforms. Join the conversation.

© InternetRetailing Media

Latest Tweet

Internet Retailing
Tamebay
eDelivery
Twitter
Facebook
Linked In
Youtube
RSS
RSS
Youtube
Google
Linked In
Facebook
Twitter