Time has been called on the way that high street retailers run their businesses. The Retailtopia panel, which aims to develop a vision of future retailing, spelt out today that adapting to the omnichannel future of retailing will mean a root and branch overhaul of the way most bricks and mortar businesses are currently run. Find out more in the story below.
In today’s Internet Retailing newsletter, we also look at the fast growth of IT jobs, sparked by the boom in online retail, that’s uncovered by new research out today. We report on Casabu’s expansion plans and on innovation from CollectPlus. We also take a look ahead to next week’s Internet Retailing Expo (IRX 2013) with Saeed Anslow of Asda, and Martin Gill of Forrester in the spotlight.
Webinars
We have some upcoming webinars to tell you about. Take part by registering for the free events on our webinar page.
Laster this month, Ian Harris, chief executive of Search Laboratory will join us for a session on Demystifying Organic Search for Retailers. The event, which runs from 11am on March 28, will give a helping hand to retailers in developing natural search strategies that work. It will look at best-practice examples of search, highlight no-no’s and give action points for retailers to improve their own search marketing. Find more and register for the event here.
On April 11, at 4pm, the focus is on tag management, in How to Win with Tag Management: Strategies for Achieving Business and Marketing Agility. The event, which features QuBit’s CMO Ian McCaig and technology partnerships manager Harry Hurst, will look at how tag management works, what its benefits are, and how to use it to best advantage. Find more and register here.
And on April 18, at 11am, we’re joined by Will Cook, VP of multichannel at HP Autonomy and Colin McFarland, head of group CEM at Shop Direct, for a session on Marketing Optimisation for Online Retailers. The focus in the session will about what marketing optimisation can do for retailers, helping to personalise the customer experience and boost performance against key KPIs. Find out more here.
Today’s stories
High street retailers ‘must adapt now’ in order to survive in an omnichannel world
IT jobs market grows fast as online retail booms: research
IRX 2013 PREVIEW Interview with Saeed Anslow of Asda
IRX 2013 PREVIEW Mobile will become the main retail platform over the next three years
Casabu aims for a million members on the back of private equity funding
CollectPlus brings mobile to bear in speeding the collection process
