The world of money, financial transactions and digital payments is transforming with meteoric speed before our very eyes. This is especially true in the context of the disruption caused by Covid-19.
Central Bank Digital Currencies (CBDC) are off to a hot start in China, with Europe and the US accelerating their efforts to keep pace in the digital currency race. Silicon Valley firms and other corporations enthusiastically jump on the digital money wagon. Fintech companies, such as Lunu Solutions, create ecosystems that encourage the wider use of cryptocurrencies and close the gap between cryptocurrencies and the real world.
Retailers are being confronted by the consequences of not keeping up with change, resulting in them missing the opportunity to engage with millions of crypto-users – more than 101 million according to a recent Global Cryptoasset Benchmarking Study by Cambridge University.
The objective of the webinar, specially crafted for retailers and payment experts, is to help participants navigate the payment revolution and attract an increasing number of crypto-users.
In this webinar retailers will learn:
- The fundamentals and key terminology behind the cryptocurrencies
- The meaning and consequences of developments around crypto market on the retail sector
- The challenges and benefits of adopting CBDC, stable coins and cryptocurrencies for retailers
- Case studies of successful implementation of Lunu payment terminal and Lunu widget, such as Courbet, a contemporary jewellery firm
Partner and Chief Marketing Officer, Lunu Solutions
M-Retailing Editor, InternetRetailing