Mohsen Ghasempour, Group AI Director at Kingfisher – the retail powerhouse behind B&Q, Screwfix and Castorama – joined Rabie Laib, Senior Solutions Expert (EMEA) Chargebee and Katie Searles to discuss why retailers and subscription brands don’t have to build AI tools from scratch – and how they can make the most of existing systems.
Discussion points in this episode:
- Why “data is gold”
- Harnessing AI to build consumer-helping tools, and why Hello Casto is a game-changer for French DIY beginners
- Dealing with AI concerns
- And operating in an omnichannel world
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Behind the microphones:
Mohsen Ghasempour, Group AI Director at Kingfisher:
https://www.linkedin.com/in/mohsen-ghasempour
Rabie Laib, Senior Solutions Expert (EMEA) Chargebee:
https://www.linkedin.com/in/rabielaib
Katie Searles, Managing Editor, InternetRetailing:
https://www.linkedin.com/in/katie-searles-522451132
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