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Ivan Mazour

Recent Articles

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GUEST COMMENT Survival of the fittest: the evolution of customer experience post-Covid

Guest Comment |
25 Sep 2020
Ivan Mazour of Ometria considers how customer experience must change after Covid

GUEST COMMENT What ecommerce marketing tasks can we trust machines with?

Guest Comment |
4 Aug 2017
Marketers, you might be starting to get a bit fed up of seeing the acronym “AI” in the headlines of your go-to industry publications.

GUEST ANALYSIS How to unlock the true value of Black Friday shoppers

Peak |
13 Dec 2016
For consumers and retailers alike, it’s tempting to view the Black Friday weekend as one of ‘quick wins’, whether that’s bagging yourself a...
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