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Mike Austin

Recent Articles

Guest Comment |
30 Apr 2020
Mike Austin, CEO and co-founder of Fresh Relevance discusses how brands can incorporate dynamic content to increase conversions
Guest Comment |
18 Feb 2020
Mike Austin, co-founder and chief executive of Fresh Relevance, explores how to avoid four common personalisation mistakes when running personalisation at scale
Guest Comment |
24 Sep 2019
Major sporting events inspire excitement across the country and offer retailers significant opportunities to drive consumer spending. By leveraging events like the upcoming Women’s...
Guest Comment |
7 Jun 2019
Simply stocking the right product doesn’t cut it anymore, as the fall of established high street retailers ToysRUs, Maplin and BHS demonstrated. Customers are...

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