With the sales of record players increasing 17% over the past five years, John Lewis has teamed up with independent record store Rough Trade to offer customers the chance to buy a range of iconic albums at John Lewis stores and online from later this month.
The department store has also increased the range of turntables it stocks by 46%. John Lewis currently sells nearly 20 different turntables online and in store. The vinyl records will be available online at johnlewis.com and in select John Lewis stores, including Peter Jones, Bluewater, Cheadle, and Edinburgh.
Jason Billings-Cray, buyer at John Lewis, said: “We’re excited to be part of the vinyl revival, partnering with Rough Trade to bring vinyl records back to our stores. It’s clear that there is a strong market for the format – with both our turntable range and sales up considerably in recent years. We’re confident that this new album assortment will be a smash hit with our customers.”
The vinyl assortment has been carefully curated to include old and modern classics, that pay homage to Rough Trade’s past. It includes albums from artists including Nirvana, Radiohead and Marvin Gaye.
Lawrence Montgomery, managing director at Rough Trade, added: “At Rough Trade, we’ve been so thrilled to see the growing appreciation for physical music among a diverse audience of music fans. Vinyl buyers are embracing a wide range of genres and styles, reflecting an exciting enthusiasm for discovery.
“Importantly, the vinyl resurgence continues to deepen the connection between artists and fans, offering a tangible and meaningful way to celebrate the music they love. We look forward to sharing this vibrant culture with John Lewis customers.”
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