New services will also be offered in Superdrug’s Lakeside store, including travel vaccinations for the likes of Shingles, Chickenpox and other vaccinations as well as health testing and checks, following work to grow the site to 7,669 sq. ft.
The expanded store also has a new fragrance counter, featuring perfume and aftershave by premium brands such as YSL, Viktor & Rolf, Giorgio Armani, Prada and Valentino.
The store also features its very own Beauty Studio area, where shoppers can access professional treatments such as eyebrow, lash and nail services, as well as and piercings.
Nigel Duxbury, property director at Superdrug, said: “We are delighted to expand our store at Lakeside Shopping Centre. We are confident that local customers will love and welcome the new and improved store, as it offers a wide range of popular health and beauty brands, a luxury fragrance counter, Nurses services and a professional Beauty Studio.”
Shoppers will also have the chance to sign up to Superdrug’s Health & Beautycard and VIP Rewards to collect points to redeem on future purchases, with exclusive offers available for cardholders, including lower member prices, bonus point offers, birthday treats and the option to pay with points.
Discover how Superdrug became the UK’s first high street health and beauty retailer to have a marketplace, and its work to rapidly expand online inventory and its customer base in an exclusive case study in the ChannelX European Marketplace report.
The report also includes profiles on Aliexpress, Etsy, Temu, Amazon, Bol.com, Carrefour, Decathlon and Zalando plus many more.
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