Retail media is transforming the commercial landscape at breakneck speed. With European retail media spend projected to hit £25 billion by 2026, retailers can no longer afford to sit on the sidelines. On 14 May 2026 at Convene London, Retail Media X Europe will bring together more than 750 senior leaders, brands, agencies, and technology innovators to explore the strategies, partnerships, and platforms that are reshaping how retailers monetise audiences and influence the customer journey.
For retailers, the timing couldn’t be more critical. As Amazon continues to command a majority share of the retail media market, European retailers are accelerating their own network growth—unlocking new revenue streams, leveraging first‑party data, and deepening supplier partnerships. Retail Media X Europe offers a unique opportunity to help shape this exciting new world.
What to expect
The event’s content spans three compelling tracks, focusing on scaling retail media networks, connecting omnichannel shopping behaviours, and advancing the ad‑tech and data capabilities that underpin high‑performance media strategies. Attendees can expect headline keynotes, practical workshops, and live debates designed to provide immediately actionable insights. Delegates will hear from industry trailblazers sharing advanced strategies and future-facing predictions – ideal for retailers seeking competitive advantage in the next wave of media innovation.
The speaker lineup continues to expand, with representation from leading retailers and brands including Ocado Retail, Kingfisher and Zalando. Meanwhile, the sponsorship roster reflects the rising influence of technology partners driving this space.
An unmissable networking opportunity
It is also an unprecedented networking opportunity. With peer-to-peer networking built into the programme, the event is ideal for forging partnerships that can accelerate media maturity and operational capability. And as the day concludes, attendees can celebrate industry innovation at the Retail MediaX Awards, taking place that evening at Horizon 22 – London’s highest event space – celebrating the campaigns, people, and technologies pushing retail media forward.
Whether you’re building, scaling, or optimising a retail media offering, Retail Media X Europe 2026 is the forum where ideas turn into impact. For retailers ready to claim their place in the future of commerce, this is the conversation you can’t afford to miss.
